Nearest named color: Cornflower Blue
#7490DC
#7490DC
Nearest named
Cornflower Blue
Family
Blue
Lightness
66.4%
Chroma
0.118
Hue angle
267.8°
Temperature
Cool
Contrast on white
3.10:1 · AA Large
Contrast on black
5.99:1 · AA
Web-safe
#6699CC
CSS oklch()
66% 0.12 268

#7490DC is a mid-toned, cool violet. On the Color Lab it reads clean and engineered. It carries a legible label as a UI accent and reproduces cleanly in print.

Palettes built on #7490DC

Not just a swatch — here's how #7490DC works with other colors. Named schemes with #7490DC in its natural role, and a note on why the supporting colors balance it.

Coastal Morning Lead · 5 colors

Cornflower Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Nordic Calm Accent · 5 colors

Cornflower Blue keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.

Tech Product Signal · 5 colors

Cornflower Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Cornflower Blue.

Minimal Editorial Surface · 5 colors

Cornflower Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cornflower Blue carrying the quiet middle.

Modern Café Dominant · 5 colors

Cornflower Blue anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

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Color Lab

How #7490DC actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 22/100
Cool
Reads cool and recessive — calming, technical, good for trust-led UI.
Softness 53/100
Moderate
Middle-weight — neither delicate nor heavy.
Depth 34/100
Low
Mid depth — usable as an accent or a muted ground.
Naturalness 0/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 45/100
Moderate
A faint retro warmth without tipping into sepia.
Luxury 41/100
Moderate
Understated — leans refined without going austere.
Brand distinctiveness 46/100
Moderate
Recognisable but shares space with nearby hues.
UI accent fit 72/100
High
Strong interactive accent — visible and can carry a legible label.
Surface fit 32/100
Low
Usable as a tinted surface in measured doses.
Print safety 79/100
High
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #7490DC

For UI
For branding
For interior
For fashion
People also use #7490DC with

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA
Body text Do not use for body copy on light surfaces. Avoid
Large display Fine for headings 24px+ on white. Pass
Background Pair with #141310 text at 6.0:1. Use
Subtle surface Use #E6EAF5 for cards and hover fills. Tint 80
Avoid beside #7B74DC — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #7490DC at work across the surfaces designers actually ship.

Website / UI
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #7490DC;
  --color-base-rgb: 116 144 220;
  --color-base-oklch: oklch(66.4% 0.118 267.8);
  --color-50: #F2F5FC;
  --color-100: #DEE5F8;
  --color-200: #BECBEF;
  --color-300: #91A6DE;
  --color-400: #6782CB;
  --color-500: #4662AF;
  --color-600: #3C4F86;
  --color-700: #2F3C60;
  --color-800: #222A3F;
  --color-900: #161B27;
  --color-on-base: #141310;
}