#751A72 is a deep, temperate pink. On the Color Lab it reads clean and engineered, quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #751A72 works with other colors. Named schemes with #751A72 in its natural role, and a note on why the supporting colors balance it.
Purple anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
This palette keeps Purple as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Purple carrying the quiet middle.
How #751A72 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #751A72 at work across the surfaces designers actually ship.
:root {
--color-base: #751A72;
--color-base-rgb: 117 26 114;
--color-base-oklch: oklch(40.7% 0.160 329.5);
--color-50: #FDF2FC;
--color-100: #F8DDF7;
--color-200: #F0BCEE;
--color-300: #E18EDE;
--color-400: #CE64CA;
--color-500: #B342AF;
--color-600: #893986;
--color-700: #612E60;
--color-800: #40213F;
--color-900: #271627;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
purple: {
50: '#FDF2FC',
100: '#F8DDF7',
200: '#F0BCEE',
300: '#E18EDE',
400: '#CE64CA',
500: '#B342AF',
600: '#893986',
700: '#612E60',
800: '#40213F',
900: '#271627',
},
}
$base: #751A72; $base-ink: #FFFFFF; $base-50: #FDF2FC; $base-100: #F8DDF7; $base-200: #F0BCEE; $base-300: #E18EDE; $base-400: #CE64CA; $base-500: #B342AF; $base-600: #893986; $base-700: #612E60; $base-800: #40213F; $base-900: #271627; $base-hover: #5E155B; $base-subtle: #E3ADE1;
{
"color": {
"base": {
"value": "#751A72",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FDF2FC",
"type": "color"
},
"100": {
"value": "#F8DDF7",
"type": "color"
},
"200": {
"value": "#F0BCEE",
"type": "color"
},
"300": {
"value": "#E18EDE",
"type": "color"
},
"400": {
"value": "#CE64CA",
"type": "color"
},
"500": {
"value": "#B342AF",
"type": "color"
},
"600": {
"value": "#893986",
"type": "color"
},
"700": {
"value": "#612E60",
"type": "color"
},
"800": {
"value": "#40213F",
"type": "color"
},
"900": {
"value": "#271627",
"type": "color"
}
}
}
}