#751B8D is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered, quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #751B8D works with other colors. Named schemes with #751B8D in its natural role, and a note on why the supporting colors balance it.
Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Purple anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Purple carrying the quiet middle.
Purple is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Purple.
How #751B8D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #751B8D at work across the surfaces designers actually ship.
:root {
--color-base: #751B8D;
--color-base-rgb: 117 27 141;
--color-base-oklch: oklch(42.6% 0.182 317.8);
--color-50: #FBF2FD;
--color-100: #F3DCF9;
--color-200: #E6BBF2;
--color-300: #D08CE3;
--color-400: #B961D1;
--color-500: #9C3FB6;
--color-600: #79378B;
--color-700: #572C63;
--color-800: #3A2041;
--color-900: #241528;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
purple: {
50: '#FBF2FD',
100: '#F3DCF9',
200: '#E6BBF2',
300: '#D08CE3',
400: '#B961D1',
500: '#9C3FB6',
600: '#79378B',
700: '#572C63',
800: '#3A2041',
900: '#241528',
},
}
$base: #751B8D; $base-ink: #FFFFFF; $base-50: #FBF2FD; $base-100: #F3DCF9; $base-200: #E6BBF2; $base-300: #D08CE3; $base-400: #B961D1; $base-500: #9C3FB6; $base-600: #79378B; $base-700: #572C63; $base-800: #3A2041; $base-900: #241528; $base-hover: #5D1671; $base-subtle: #DBB1E6;
{
"color": {
"base": {
"value": "#751B8D",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FBF2FD",
"type": "color"
},
"100": {
"value": "#F3DCF9",
"type": "color"
},
"200": {
"value": "#E6BBF2",
"type": "color"
},
"300": {
"value": "#D08CE3",
"type": "color"
},
"400": {
"value": "#B961D1",
"type": "color"
},
"500": {
"value": "#9C3FB6",
"type": "color"
},
"600": {
"value": "#79378B",
"type": "color"
},
"700": {
"value": "#572C63",
"type": "color"
},
"800": {
"value": "#3A2041",
"type": "color"
},
"900": {
"value": "#241528",
"type": "color"
}
}
}
}