#751CE2 is a mid-toned, cool purple. On the Color Lab it reads clean and engineered, bold and ownable. It sits well as a supporting tone.
Not just a swatch — here's how #751CE2 works with other colors. Named schemes with #751CE2 in its natural role, and a note on why the supporting colors balance it.
Blue Violet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Blue Violet is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Blue Violet.
Blue Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Blue Violet carrying the quiet middle.
Blue Violet opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Blue Violet glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #751CE2 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #751CE2 at work across the surfaces designers actually ship.
:root {
--color-base: #751CE2;
--color-base-rgb: 117 28 226;
--color-base-oklch: oklch(49.9% 0.258 294.6);
--color-50: #F7F1FE;
--color-100: #E9DAFB;
--color-200: #D3B6F6;
--color-300: #B385EA;
--color-400: #9358DA;
--color-500: #7436BF;
--color-600: #5C3091;
--color-700: #442867;
--color-800: #2F1E43;
--color-900: #1E1429;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
blue-violet: {
50: '#F7F1FE',
100: '#E9DAFB',
200: '#D3B6F6',
300: '#B385EA',
400: '#9358DA',
500: '#7436BF',
600: '#5C3091',
700: '#442867',
800: '#2F1E43',
900: '#1E1429',
},
}
$base: #751CE2; $base-ink: #FFFFFF; $base-50: #F7F1FE; $base-100: #E9DAFB; $base-200: #D3B6F6; $base-300: #B385EA; $base-400: #9358DA; $base-500: #7436BF; $base-600: #5C3091; $base-700: #442867; $base-800: #2F1E43; $base-900: #1E1429; $base-hover: #5E16B6; $base-subtle: #D6C2EF;
{
"color": {
"base": {
"value": "#751CE2",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F7F1FE",
"type": "color"
},
"100": {
"value": "#E9DAFB",
"type": "color"
},
"200": {
"value": "#D3B6F6",
"type": "color"
},
"300": {
"value": "#B385EA",
"type": "color"
},
"400": {
"value": "#9358DA",
"type": "color"
},
"500": {
"value": "#7436BF",
"type": "color"
},
"600": {
"value": "#5C3091",
"type": "color"
},
"700": {
"value": "#442867",
"type": "color"
},
"800": {
"value": "#2F1E43",
"type": "color"
},
"900": {
"value": "#1E1429",
"type": "color"
}
}
}
}