#752ABC is a mid-toned, cool magenta. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #752ABC works with other colors. Named schemes with #752ABC in its natural role, and a note on why the supporting colors balance it.
Grape sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Grape is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Grape.
Grape is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Grape carrying the quiet middle.
Grape opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Grape glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #752ABC actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #752ABC at work across the surfaces designers actually ship.
:root {
--color-base: #752ABC;
--color-base-rgb: 117 42 188;
--color-base-oklch: oklch(47.6% 0.211 302.0);
--color-50: #F8F2FD;
--color-100: #EBDDF8;
--color-200: #D7BDF0;
--color-300: #B98FE0;
--color-400: #9B65CD;
--color-500: #7C43B2;
--color-600: #623A88;
--color-700: #482E61;
--color-800: #312140;
--color-900: #1F1627;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
grape: {
50: '#F8F2FD',
100: '#EBDDF8',
200: '#D7BDF0',
300: '#B98FE0',
400: '#9B65CD',
500: '#7C43B2',
600: '#623A88',
700: '#482E61',
800: '#312140',
900: '#1F1627',
},
}
$base: #752ABC; $base-ink: #FFFFFF; $base-50: #F8F2FD; $base-100: #EBDDF8; $base-200: #D7BDF0; $base-300: #B98FE0; $base-400: #9B65CD; $base-500: #7C43B2; $base-600: #623A88; $base-700: #482E61; $base-800: #312140; $base-900: #1F1627; $base-hover: #5E2296; $base-subtle: #D6C1E9;
{
"color": {
"base": {
"value": "#752ABC",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F8F2FD",
"type": "color"
},
"100": {
"value": "#EBDDF8",
"type": "color"
},
"200": {
"value": "#D7BDF0",
"type": "color"
},
"300": {
"value": "#B98FE0",
"type": "color"
},
"400": {
"value": "#9B65CD",
"type": "color"
},
"500": {
"value": "#7C43B2",
"type": "color"
},
"600": {
"value": "#623A88",
"type": "color"
},
"700": {
"value": "#482E61",
"type": "color"
},
"800": {
"value": "#312140",
"type": "color"
},
"900": {
"value": "#1F1627",
"type": "color"
}
}
}
}