#754347 is a mid-toned, warm red-orange. On the Color Lab it reads with a faded, vintage edge, quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #754347 works with other colors. Named schemes with #754347 in its natural role, and a note on why the supporting colors balance it.
This palette keeps Liver as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Liver anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Liver plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Liver holds the warm center of this desert palette with sand and clay beside it, a muted-sage accent and a dark-brown anchor.
Liver is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Liver carrying the quiet middle.
How #754347 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #754347 at work across the surfaces designers actually ship.
:root {
--color-base: #754347;
--color-base-rgb: 117 67 71;
--color-base-oklch: oklch(44.4% 0.069 15.1);
--color-50: #FAF5F5;
--color-100: #F0E5E6;
--color-200: #E1CBCD;
--color-300: #C9A6A9;
--color-400: #AF8386;
--color-500: #926367;
--color-600: #725053;
--color-700: #523D3E;
--color-800: #372A2B;
--color-900: #221B1C;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
liver: {
50: '#FAF5F5',
100: '#F0E5E6',
200: '#E1CBCD',
300: '#C9A6A9',
400: '#AF8386',
500: '#926367',
600: '#725053',
700: '#523D3E',
800: '#372A2B',
900: '#221B1C',
},
}
$base: #754347; $base-ink: #FFFFFF; $base-50: #FAF5F5; $base-100: #F0E5E6; $base-200: #E1CBCD; $base-300: #C9A6A9; $base-400: #AF8386; $base-500: #926367; $base-600: #725053; $base-700: #523D3E; $base-800: #372A2B; $base-900: #221B1C; $base-hover: #5D3639; $base-subtle: #D8C4C6;
{
"color": {
"base": {
"value": "#754347",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FAF5F5",
"type": "color"
},
"100": {
"value": "#F0E5E6",
"type": "color"
},
"200": {
"value": "#E1CBCD",
"type": "color"
},
"300": {
"value": "#C9A6A9",
"type": "color"
},
"400": {
"value": "#AF8386",
"type": "color"
},
"500": {
"value": "#926367",
"type": "color"
},
"600": {
"value": "#725053",
"type": "color"
},
"700": {
"value": "#523D3E",
"type": "color"
},
"800": {
"value": "#372A2B",
"type": "color"
},
"900": {
"value": "#221B1C",
"type": "color"
}
}
}
}