What color is #761986?

#761986 is a dark purple. In RGB it is rgb(118, 25, 134), and in HSL hsl(291, 69%, 31%).

Is #761986 accessible as text?

On white, #761986 has a contrast ratio of 9.32:1 (passes WCAG AA for body text); on black it is 2.25:1 (fails). For text placed on #761986, use white for the best readability.

What is the closest Tailwind color to #761986?

The nearest Tailwind CSS token is fuchsia-900 (#721378).

What colors go well with #761986?

#761986 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #298619. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #761986 below.

Is #761986 good for buttons?

#761986 works well for buttons and highlights, but use white text on #761986 — black text only reaches 2.25:1, below the 4.5:1 needed for normal-size labels.

Is #761986 the same as CSS purple?

No — #761986 is not the CSS named color purple, but purple (#800080) is the closest CSS named color.

#761986 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #761986

Not just a swatch — here's how #761986 works with other colors. Named schemes with #761986 in its natural role, and a note on why the supporting colors balance it.

Berry & Cream Lead · 5 colors

Lead #761986 Surface #F5E6D7 Anchor #5D203E Accent #E5C2C6 Secondary #332B2E

Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Vintage Leather Lead · 5 colors

Lead #761986 Secondary #7E472F Surface #ECD8C1 Accent #345249 Anchor #592234

Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Modern Café Dominant · 5 colors

Dominant #761986 Anchor #3B2922 Surface #F2E2D1 Accent #9E9362 Secondary #3C3733

Purple anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #761986 Secondary #86698B Support #9C9087 Ink #18140F

Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Purple carrying the quiet middle.

Tech Product Signal · 5 colors

Signal #761986 Surface #14161A Highlight #F4F6F8 Secondary #5C6573 Accent #9849A6

Purple is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Purple.

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Color Lab

How #761986 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 51/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 29/100

Low

Firm and assertive — carries weight and contrast.

Depth 61/100

High

Mid depth — usable as an accent or a muted ground.

Naturalness 1/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 34/100

Low

A faint retro warmth without tipping into sepia.

Luxury 59/100

Moderate

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 48/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 77/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 13/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 80/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #761986

For UI

For branding

For interior

For fashion

People also use #761986 with

Egyptian Blue Byzantium Forest Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 9.3:1. Use

Subtle surface Use #E8CAED for cards and hover fills. Tint 80

Avoid beside #861972 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #761986 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #761986;
  --color-base-rgb: 118 25 134;
  --color-base-oklch: oklch(42.1% 0.178 321.1);
  --color-50: #FBF2FD;
  --color-100: #F5DCF9;
  --color-200: #EABAF2;
  --color-300: #D78BE4;
  --color-400: #C160D2;
  --color-500: #A53EB7;
  --color-600: #7F368C;
  --color-700: #5B2C63;
  --color-800: #3C2041;
  --color-900: #251528;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  purple: {
    50: '#FBF2FD',
    100: '#F5DCF9',
    200: '#EABAF2',
    300: '#D78BE4',
    400: '#C160D2',
    500: '#A53EB7',
    600: '#7F368C',
    700: '#5B2C63',
    800: '#3C2041',
    900: '#251528',
  },
}

$base: #761986;
$base-ink: #FFFFFF;
$base-50: #FBF2FD;
$base-100: #F5DCF9;
$base-200: #EABAF2;
$base-300: #D78BE4;
$base-400: #C160D2;
$base-500: #A53EB7;
$base-600: #7F368C;
$base-700: #5B2C63;
$base-800: #3C2041;
$base-900: #251528;
$base-hover: #5E146B;
$base-subtle: #DEAFE6;

{
    "color": {
        "base": {
            "value": "#761986",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FBF2FD",
                "type": "color"
            },
            "100": {
                "value": "#F5DCF9",
                "type": "color"
            },
            "200": {
                "value": "#EABAF2",
                "type": "color"
            },
            "300": {
                "value": "#D78BE4",
                "type": "color"
            },
            "400": {
                "value": "#C160D2",
                "type": "color"
            },
            "500": {
                "value": "#A53EB7",
                "type": "color"
            },
            "600": {
                "value": "#7F368C",
                "type": "color"
            },
            "700": {
                "value": "#5B2C63",
                "type": "color"
            },
            "800": {
                "value": "#3C2041",
                "type": "color"
            },
            "900": {
                "value": "#251528",
                "type": "color"
            }
        }
    }
}

Palettes built on #761986

Color Lab

Pairs with #761986

UI roles & guardrails

In real applications

Scales

Every model

Export