#76207C is a mid-toned, temperate pink. On the Color Lab it reads clean and engineered, quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #76207C works with other colors. Named schemes with #76207C in its natural role, and a note on why the supporting colors balance it.
Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Purple anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Purple carrying the quiet middle.
Purple is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Purple.
How #76207C actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #76207C at work across the surfaces designers actually ship.
:root {
--color-base: #76207C;
--color-base-rgb: 118 32 124;
--color-base-oklch: oklch(42.0% 0.162 325.1);
--color-50: #FCF2FC;
--color-100: #F6DEF7;
--color-200: #EBBEEE;
--color-300: #D992DE;
--color-400: #C368CA;
--color-500: #A746AE;
--color-600: #813C86;
--color-700: #5C305F;
--color-800: #3D223F;
--color-900: #261727;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
purple: {
50: '#FCF2FC',
100: '#F6DEF7',
200: '#EBBEEE',
300: '#D992DE',
400: '#C368CA',
500: '#A746AE',
600: '#813C86',
700: '#5C305F',
800: '#3D223F',
900: '#261727',
},
}
$base: #76207C; $base-ink: #FFFFFF; $base-50: #FCF2FC; $base-100: #F6DEF7; $base-200: #EBBEEE; $base-300: #D992DE; $base-400: #C368CA; $base-500: #A746AE; $base-600: #813C86; $base-700: #5C305F; $base-800: #3D223F; $base-900: #261727; $base-hover: #601A65; $base-subtle: #DFB3E2;
{
"color": {
"base": {
"value": "#76207C",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FCF2FC",
"type": "color"
},
"100": {
"value": "#F6DEF7",
"type": "color"
},
"200": {
"value": "#EBBEEE",
"type": "color"
},
"300": {
"value": "#D992DE",
"type": "color"
},
"400": {
"value": "#C368CA",
"type": "color"
},
"500": {
"value": "#A746AE",
"type": "color"
},
"600": {
"value": "#813C86",
"type": "color"
},
"700": {
"value": "#5C305F",
"type": "color"
},
"800": {
"value": "#3D223F",
"type": "color"
},
"900": {
"value": "#261727",
"type": "color"
}
}
}
}