What color is #763196?

#763196 is a dark purple. In RGB it is rgb(118, 49, 150), and in HSL hsl(281, 51%, 39%).

Is #763196 accessible as text?

On white, #763196 has a contrast ratio of 7.92:1 (passes WCAG AA for body text); on black it is 2.65:1 (fails). For text placed on #763196, use white for the best readability.

What is the closest Tailwind color to #763196?

The nearest Tailwind CSS token is fuchsia-800 (#8A0194).

What colors go well with #763196?

#763196 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #519631. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #763196 below.

Is #763196 good for buttons?

#763196 works well for buttons and highlights, but use white text on #763196 — black text only reaches 2.65:1, below the 4.5:1 needed for normal-size labels.

Is #763196 the same as CSS rebeccapurple?

No — #763196 is not the CSS named color rebeccapurple, but rebeccapurple (#663399) is the closest CSS named color.

#763196 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #763196

Not just a swatch — here's how #763196 works with other colors. Named schemes with #763196 in its natural role, and a note on why the supporting colors balance it.

Berry & Cream Lead · 5 colors

Lead #763196 Surface #F5E6D7 Anchor #5C213F Accent #E5C2C6 Secondary #332B2F

Rebecca Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Coastal Morning Lead · 5 colors

Lead #763196 Accent #A5C4C4 Surface #E9D6BF Secondary #9AA0A1 Anchor #24334B

Rebecca Purple opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Vintage Leather Lead · 5 colors

Lead #763196 Secondary #7E4630 Surface #ECD8C1 Accent #355249 Anchor #592235

Rebecca Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Modern Café Dominant · 5 colors

Dominant #763196 Anchor #3B2922 Surface #F2E2D1 Accent #9F9362 Secondary #3C3733

Rebecca Purple anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #763196 Secondary #8B7598 Support #9C9088 Ink #18140F

Rebecca Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Rebecca Purple carrying the quiet middle.

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Color Lab

How #763196 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 44/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 33/100

Low

Middle-weight — neither delicate nor heavy.

Depth 57/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 39/100

Low

A faint retro warmth without tipping into sepia.

Luxury 57/100

Moderate

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 45/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 89/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 10/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 81/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #763196

For UI

For branding

For interior

For fashion

People also use #763196 with

Cerulean Plum Olive Drab Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 7.9:1. Use

Subtle surface Use #E4D4EB for cards and hover fills. Tint 80

Avoid beside #963194 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #763196 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #763196;
  --color-base-rgb: 118 49 150;
  --color-base-oklch: oklch(45.6% 0.165 313.2);
  --color-50: #F9F3FC;
  --color-100: #EFE0F6;
  --color-200: #DEC1EB;
  --color-300: #C497D9;
  --color-400: #A86FC3;
  --color-500: #8B4EA7;
  --color-600: #6D4181;
  --color-700: #4F335C;
  --color-800: #35243D;
  --color-900: #211826;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  rebecca-purple: {
    50: '#F9F3FC',
    100: '#EFE0F6',
    200: '#DEC1EB',
    300: '#C497D9',
    400: '#A86FC3',
    500: '#8B4EA7',
    600: '#6D4181',
    700: '#4F335C',
    800: '#35243D',
    900: '#211826',
  },
}

$base: #763196;
$base-ink: #FFFFFF;
$base-50: #F9F3FC;
$base-100: #EFE0F6;
$base-200: #DEC1EB;
$base-300: #C497D9;
$base-400: #A86FC3;
$base-500: #8B4EA7;
$base-600: #6D4181;
$base-700: #4F335C;
$base-800: #35243D;
$base-900: #211826;
$base-hover: #5E2778;
$base-subtle: #D7BEE2;

{
    "color": {
        "base": {
            "value": "#763196",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F9F3FC",
                "type": "color"
            },
            "100": {
                "value": "#EFE0F6",
                "type": "color"
            },
            "200": {
                "value": "#DEC1EB",
                "type": "color"
            },
            "300": {
                "value": "#C497D9",
                "type": "color"
            },
            "400": {
                "value": "#A86FC3",
                "type": "color"
            },
            "500": {
                "value": "#8B4EA7",
                "type": "color"
            },
            "600": {
                "value": "#6D4181",
                "type": "color"
            },
            "700": {
                "value": "#4F335C",
                "type": "color"
            },
            "800": {
                "value": "#35243D",
                "type": "color"
            },
            "900": {
                "value": "#211826",
                "type": "color"
            }
        }
    }
}

Palettes built on #763196

Color Lab

Pairs with #763196

UI roles & guardrails

In real applications

Scales

Every model

Export