#765299 is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered, with a faded, vintage edge. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #765299 works with other colors. Named schemes with #765299 in its natural role, and a note on why the supporting colors balance it.
Royal Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Royal Purple opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Royal Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Royal Purple anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Royal Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Royal Purple carrying the quiet middle.
How #765299 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #765299 at work across the surfaces designers actually ship.
:root {
--color-base: #765299;
--color-base-rgb: 118 82 153;
--color-base-oklch: oklch(50.8% 0.115 306.1);
--color-50: #F7F5FA;
--color-100: #EBE4F1;
--color-200: #D6CAE2;
--color-300: #B8A4CB;
--color-400: #9980B2;
--color-500: #7A6095;
--color-600: #614E74;
--color-700: #473B54;
--color-800: #302938;
--color-900: #1F1B23;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
royal-purple: {
50: '#F7F5FA',
100: '#EBE4F1',
200: '#D6CAE2',
300: '#B8A4CB',
400: '#9980B2',
500: '#7A6095',
600: '#614E74',
700: '#473B54',
800: '#302938',
900: '#1F1B23',
},
}
$base: #765299; $base-ink: #FFFFFF; $base-50: #F7F5FA; $base-100: #EBE4F1; $base-200: #D6CAE2; $base-300: #B8A4CB; $base-400: #9980B2; $base-500: #7A6095; $base-600: #614E74; $base-700: #473B54; $base-800: #302938; $base-900: #1F1B23; $base-hover: #5E427A; $base-subtle: #D6CCDF;
{
"color": {
"base": {
"value": "#765299",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F7F5FA",
"type": "color"
},
"100": {
"value": "#EBE4F1",
"type": "color"
},
"200": {
"value": "#D6CAE2",
"type": "color"
},
"300": {
"value": "#B8A4CB",
"type": "color"
},
"400": {
"value": "#9980B2",
"type": "color"
},
"500": {
"value": "#7A6095",
"type": "color"
},
"600": {
"value": "#614E74",
"type": "color"
},
"700": {
"value": "#473B54",
"type": "color"
},
"800": {
"value": "#302938",
"type": "color"
},
"900": {
"value": "#1F1B23",
"type": "color"
}
}
}
}