What color is #7674CD?

#7674CD is a light, soft blue-violet. In RGB it is rgb(118, 116, 205), and in HSL hsl(241, 47%, 63%).

Is #7674CD accessible as text?

On white, #7674CD has a contrast ratio of 4.08:1 (fails WCAG AA for body text); on black it is 5.15:1 (passes). For text placed on #7674CD, use black for the best readability.

What is the closest Tailwind color to #7674CD?

The nearest Tailwind CSS token is indigo-400 (#7C86FF).

What colors go well with #7674CD?

#7674CD pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #CCCD74. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #7674CD below.

Is #7674CD good for buttons?

#7674CD works well for buttons and highlights, but use black text on #7674CD — white text only reaches 4.08:1, below the 4.5:1 needed for normal-size labels.

Is #7674CD the same as CSS mediumpurple?

No — #7674CD is not the CSS named color mediumpurple, but mediumpurple (#9370DB) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#7674CD Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #7674CD

Not just a swatch — here's how #7674CD works with other colors. Named schemes with #7674CD in its natural role, and a note on why the supporting colors balance it.

Coastal Morning Lead · 5 colors

Lead #7674CD Accent #A5C4C3 Surface #EAD5BF Secondary #9AA0A1 Anchor #22334A

Medium Purple opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Vintage Leather Lead · 5 colors

Lead #7674CD Secondary #7F4534 Surface #EDD7C2 Accent #365247 Anchor #582238

Medium Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Modern Café Dominant · 5 colors

Dominant #7674CD Anchor #3B2923 Surface #F3E1D2 Accent #759F7C Secondary #3C3734

Medium Purple anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Berry & Cream Lead · 5 colors

Lead #7674CD Surface #F5E5D7 Anchor #5B2142 Accent #E5C2C9 Secondary #332B2F

Medium Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #7674CD Secondary #A6A8C8 Support #9D9088 Ink #18140F

Medium Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Purple carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #7674CD actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 26/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 46/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 41/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 48/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 47/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 36/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 91/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 22/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 80/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #7674CD

For UI

For branding

For interior

For fashion

People also use #7674CD with

Light Steel Blue Medium Purple Dark Khaki Gainsboro Prussian Blue

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 4.6:1. Use

Subtle surface Use #E6E6F3 for cards and hover fills. Tint 80

Avoid beside #9374CD — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #7674CD at work across the surfaces designers actually ship.

Website / UI

Northwind Sign up

Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #7674CD;
  --color-base-rgb: 118 116 205;
  --color-base-oklch: oklch(60.1% 0.133 282.6);
  --color-50: #F4F3FB;
  --color-100: #E1E0F5;
  --color-200: #C4C3E9;
  --color-300: #9A99D6;
  --color-400: #7372C0;
  --color-500: #5251A4;
  --color-600: #45447E;
  --color-700: #35345A;
  --color-800: #26253C;
  --color-900: #181825;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  medium-purple: {
    50: '#F4F3FB',
    100: '#E1E0F5',
    200: '#C4C3E9',
    300: '#9A99D6',
    400: '#7372C0',
    500: '#5251A4',
    600: '#45447E',
    700: '#35345A',
    800: '#26253C',
    900: '#181825',
  },
}

$base: #7674CD;
$base-ink: #141310;
$base-50: #F4F3FB;
$base-100: #E1E0F5;
$base-200: #C4C3E9;
$base-300: #9A99D6;
$base-400: #7372C0;
$base-500: #5251A4;
$base-600: #45447E;
$base-700: #35345A;
$base-800: #26253C;
$base-900: #181825;
$base-hover: #4745BC;
$base-subtle: #D9D9ED;

{
    "color": {
        "base": {
            "value": "#7674CD",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F4F3FB",
                "type": "color"
            },
            "100": {
                "value": "#E1E0F5",
                "type": "color"
            },
            "200": {
                "value": "#C4C3E9",
                "type": "color"
            },
            "300": {
                "value": "#9A99D6",
                "type": "color"
            },
            "400": {
                "value": "#7372C0",
                "type": "color"
            },
            "500": {
                "value": "#5251A4",
                "type": "color"
            },
            "600": {
                "value": "#45447E",
                "type": "color"
            },
            "700": {
                "value": "#35345A",
                "type": "color"
            },
            "800": {
                "value": "#26253C",
                "type": "color"
            },
            "900": {
                "value": "#181825",
                "type": "color"
            }
        }
    }
}

Palettes built on #7674CD

Color Lab

Pairs with #7674CD

UI roles & guardrails

In real applications

Scales

Every model

Export