#771608 is a deep, warm orange. On the Color Lab it reads organic and grounded, quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #771608 works with other colors. Named schemes with #771608 in its natural role, and a note on why the supporting colors balance it.
This palette keeps Maroon as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Maroon carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Maroon plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Maroon adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Maroon.
Maroon is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Maroon carrying the quiet middle.
How #771608 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #771608 at work across the surfaces designers actually ship.
:root {
--color-base: #771608;
--color-base-rgb: 119 22 8;
--color-base-oklch: oklch(37.2% 0.133 31.4);
--color-50: #FEF2F0;
--color-100: #FDDDD8;
--color-200: #FABCB3;
--color-300: #F08E7F;
--color-400: #E16451;
--color-500: #C7422E;
--color-600: #97392B;
--color-700: #6B2E24;
--color-800: #45211C;
--color-900: #2A1613;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
maroon: {
50: '#FEF2F0',
100: '#FDDDD8',
200: '#FABCB3',
300: '#F08E7F',
400: '#E16451',
500: '#C7422E',
600: '#97392B',
700: '#6B2E24',
800: '#45211C',
900: '#2A1613',
},
}
$base: #771608; $base-ink: #FFFFFF; $base-50: #FEF2F0; $base-100: #FDDDD8; $base-200: #FABCB3; $base-300: #F08E7F; $base-400: #E16451; $base-500: #C7422E; $base-600: #97392B; $base-700: #6B2E24; $base-800: #45211C; $base-900: #2A1613; $base-hover: #5F1207; $base-subtle: #ECAAA0;
{
"color": {
"base": {
"value": "#771608",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF2F0",
"type": "color"
},
"100": {
"value": "#FDDDD8",
"type": "color"
},
"200": {
"value": "#FABCB3",
"type": "color"
},
"300": {
"value": "#F08E7F",
"type": "color"
},
"400": {
"value": "#E16451",
"type": "color"
},
"500": {
"value": "#C7422E",
"type": "color"
},
"600": {
"value": "#97392B",
"type": "color"
},
"700": {
"value": "#6B2E24",
"type": "color"
},
"800": {
"value": "#45211C",
"type": "color"
},
"900": {
"value": "#2A1613",
"type": "color"
}
}
}
}