What color is #77490A?

#77490A is a dark, vivid brown. In RGB it is rgb(119, 73, 10), and in HSL hsl(35, 84%, 25%).

Is #77490A accessible as text?

On white, #77490A has a contrast ratio of 7.66:1 (passes WCAG AA for body text); on black it is 2.74:1 (fails). For text placed on #77490A, use white for the best readability.

What is the closest Tailwind color to #77490A?

The nearest Tailwind CSS token is yellow-900 (#733E0A).

What colors go well with #77490A?

#77490A pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #0A3775. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #77490A below.

Is #77490A good for buttons?

#77490A works well for buttons and highlights, but use white text on #77490A — black text only reaches 2.74:1, below the 4.5:1 needed for normal-size labels.

Is #77490A the same as CSS saddlebrown?

No — #77490A is not the CSS named color saddlebrown, but saddlebrown (#8B4513) is the closest CSS named color.

#77490A Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #77490A

Not just a swatch — here's how #77490A works with other colors. Named schemes with #77490A in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

Dominant #77490A Secondary #B4661A Accent #727945 Surface #F3ECDD Anchor #3B2A20

This palette keeps Russet as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Modern Café Dominant · 5 colors

Dominant #77490A Anchor #3A2A20 Surface #EFE3D0 Accent #919867 Secondary #3B3833

Russet anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #77490A Secondary #7A4A23 Surface #E9DAC0 Accent #41503C Anchor #5B222A

Russet plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #77490A Surface #F2E7D6 Anchor #602032 Accent #E6C2BF Secondary #332B2D

Russet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #77490A Secondary #8B7968 Support #9A9186 Ink #17140F

Russet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Russet carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #77490A actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 77/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 39/100

Low

Middle-weight — neither delicate nor heavy.

Depth 55/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 100/100

Very high

Organic, earthy character — at home in wellness, food and craft brands.

Vintage feel 82/100

Very high

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 61/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 25/100

Low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 82/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 27/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 89/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #77490A

For UI

For branding

For interior

For fashion

People also use #77490A with

Cherry Red Avocado Yale Blue Greige Taupe

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 7.7:1. Use

Subtle surface Use #F0DDC2 for cards and hover fills. Tint 80

Avoid beside #756C0A — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #77490A at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #77490A;
  --color-base-rgb: 119 73 10;
  --color-base-oklch: oklch(44.9% 0.094 67.2);
  --color-50: #FEF9F0;
  --color-100: #FDEED8;
  --color-200: #F8DCB4;
  --color-300: #EEC181;
  --color-400: #DFA553;
  --color-500: #C48730;
  --color-600: #956A2D;
  --color-700: #694D25;
  --color-800: #45341C;
  --color-900: #2A2013;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  russet: {
    50: '#FEF9F0',
    100: '#FDEED8',
    200: '#F8DCB4',
    300: '#EEC181',
    400: '#DFA553',
    500: '#C48730',
    600: '#956A2D',
    700: '#694D25',
    800: '#45341C',
    900: '#2A2013',
  },
}

$base: #77490A;
$base-ink: #FFFFFF;
$base-50: #FEF9F0;
$base-100: #FDEED8;
$base-200: #F8DCB4;
$base-300: #EEC181;
$base-400: #DFA553;
$base-500: #C48730;
$base-600: #956A2D;
$base-700: #694D25;
$base-800: #45341C;
$base-900: #2A2013;
$base-hover: #5E3A08;
$base-subtle: #EACCA1;

{
    "color": {
        "base": {
            "value": "#77490A",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF9F0",
                "type": "color"
            },
            "100": {
                "value": "#FDEED8",
                "type": "color"
            },
            "200": {
                "value": "#F8DCB4",
                "type": "color"
            },
            "300": {
                "value": "#EEC181",
                "type": "color"
            },
            "400": {
                "value": "#DFA553",
                "type": "color"
            },
            "500": {
                "value": "#C48730",
                "type": "color"
            },
            "600": {
                "value": "#956A2D",
                "type": "color"
            },
            "700": {
                "value": "#694D25",
                "type": "color"
            },
            "800": {
                "value": "#45341C",
                "type": "color"
            },
            "900": {
                "value": "#2A2013",
                "type": "color"
            }
        }
    }
}

Palettes built on #77490A

Color Lab

Pairs with #77490A

UI roles & guardrails

In real applications

Scales

Every model

Export