What color is #78073A?

#78073A is a dark, vivid pink. In RGB it is rgb(120, 7, 58), and in HSL hsl(333, 89%, 25%).

Is #78073A accessible as text?

On white, #78073A has a contrast ratio of 11.11:1 (passes WCAG AA for body text); on black it is 1.89:1 (fails). For text placed on #78073A, use white for the best readability.

What is the closest Tailwind color to #78073A?

The nearest Tailwind CSS token is pink-900 (#861043).

What colors go well with #78073A?

#78073A pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #077845. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #78073A below.

Is #78073A good for buttons?

#78073A works well for buttons and highlights, but use white text on #78073A — black text only reaches 1.89:1, below the 4.5:1 needed for normal-size labels.

Is #78073A the same as CSS maroon?

No — #78073A is not the CSS named color maroon, but maroon (#800000) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#78073A Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #78073A

Not just a swatch — here's how #78073A works with other colors. Named schemes with #78073A in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #78073A Anchor #141210 Accent #D39C4F Secondary #322528 Surface #F3EDE3

Burgundy carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Vintage Leather Lead · 5 colors

Lead #78073A Secondary #7C482A Surface #EBD9C1 Accent #444F39 Anchor #5A2230

Burgundy plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Moody Editorial Color · 5 colors

Color #78073A Anchor #2B2A2E Secondary #6F6E74 Surface #EDE6DA Accent #48000C

Burgundy adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Burgundy.

Berry & Cream Lead · 5 colors

Lead #78073A Surface #F4E6D7 Anchor #5E2039 Accent #E6C2C3 Secondary #332B2E

Burgundy sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #78073A Secondary #805B64 Support #9B9087 Ink #17140F

Burgundy is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Burgundy carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #78073A actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 79/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 29/100

Low

Firm and assertive — carries weight and contrast.

Depth 65/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 31/100

Low

Loosely natural — an earthy edge without being rustic.

Vintage feel 48/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 66/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 56/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 65/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 17/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 84/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #78073A

For UI

For branding

For interior

For fashion

People also use #78073A with

Mauveine Maroon Hunter Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 11.1:1. Use

Subtle surface Use #F1C0D6 for cards and hover fills. Tint 80

Avoid beside #780714 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #78073A at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #78073A;
  --color-base-rgb: 120 7 58;
  --color-base-oklch: oklch(37.3% 0.145 2.4);
  --color-50: #FEF0F7;
  --color-100: #FDD8E9;
  --color-200: #FAB2D3;
  --color-300: #F17EB2;
  --color-400: #E34F92;
  --color-500: #C92C73;
  --color-600: #982A5B;
  --color-700: #6B2344;
  --color-800: #461B2E;
  --color-900: #2B131D;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  burgundy: {
    50: '#FEF0F7',
    100: '#FDD8E9',
    200: '#FAB2D3',
    300: '#F17EB2',
    400: '#E34F92',
    500: '#C92C73',
    600: '#982A5B',
    700: '#6B2344',
    800: '#461B2E',
    900: '#2B131D',
  },
}

$base: #78073A;
$base-ink: #FFFFFF;
$base-50: #FEF0F7;
$base-100: #FDD8E9;
$base-200: #FAB2D3;
$base-300: #F17EB2;
$base-400: #E34F92;
$base-500: #C92C73;
$base-600: #982A5B;
$base-700: #6B2344;
$base-800: #461B2E;
$base-900: #2B131D;
$base-hover: #60062E;
$base-subtle: #EC9FC2;

{
    "color": {
        "base": {
            "value": "#78073A",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF0F7",
                "type": "color"
            },
            "100": {
                "value": "#FDD8E9",
                "type": "color"
            },
            "200": {
                "value": "#FAB2D3",
                "type": "color"
            },
            "300": {
                "value": "#F17EB2",
                "type": "color"
            },
            "400": {
                "value": "#E34F92",
                "type": "color"
            },
            "500": {
                "value": "#C92C73",
                "type": "color"
            },
            "600": {
                "value": "#982A5B",
                "type": "color"
            },
            "700": {
                "value": "#6B2344",
                "type": "color"
            },
            "800": {
                "value": "#461B2E",
                "type": "color"
            },
            "900": {
                "value": "#2B131D",
                "type": "color"
            }
        }
    }
}

Palettes built on #78073A

Color Lab

Pairs with #78073A

UI roles & guardrails

In real applications

Scales

Every model

Export