#784D80 is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered, with a faded, vintage edge. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #784D80 works with other colors. Named schemes with #784D80 in its natural role, and a note on why the supporting colors balance it.
Plum sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Plum plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Plum anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Plum is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Plum carrying the quiet middle.
Plum is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Plum.
How #784D80 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #784D80 at work across the surfaces designers actually ship.
:root {
--color-base: #784D80;
--color-base-rgb: 120 77 128;
--color-base-oklch: oklch(48.8% 0.094 321.1);
--color-50: #F9F5F9;
--color-100: #EEE5F0;
--color-200: #DDCCE0;
--color-300: #C3A7C8;
--color-400: #A784AE;
--color-500: #8A6490;
--color-600: #6C5170;
--color-700: #4E3D51;
--color-800: #352A36;
--color-900: #211B22;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
plum: {
50: '#F9F5F9',
100: '#EEE5F0',
200: '#DDCCE0',
300: '#C3A7C8',
400: '#A784AE',
500: '#8A6490',
600: '#6C5170',
700: '#4E3D51',
800: '#352A36',
900: '#211B22',
},
}
$base: #784D80; $base-ink: #FFFFFF; $base-50: #F9F5F9; $base-100: #EEE5F0; $base-200: #DDCCE0; $base-300: #C3A7C8; $base-400: #A784AE; $base-500: #8A6490; $base-600: #6C5170; $base-700: #4E3D51; $base-800: #352A36; $base-900: #211B22; $base-hover: #603D66; $base-subtle: #D7C8DA;
{
"color": {
"base": {
"value": "#784D80",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F9F5F9",
"type": "color"
},
"100": {
"value": "#EEE5F0",
"type": "color"
},
"200": {
"value": "#DDCCE0",
"type": "color"
},
"300": {
"value": "#C3A7C8",
"type": "color"
},
"400": {
"value": "#A784AE",
"type": "color"
},
"500": {
"value": "#8A6490",
"type": "color"
},
"600": {
"value": "#6C5170",
"type": "color"
},
"700": {
"value": "#4E3D51",
"type": "color"
},
"800": {
"value": "#352A36",
"type": "color"
},
"900": {
"value": "#211B22",
"type": "color"
}
}
}
}