Nearest named color: Burgundy
#79011F
#79011F
Nearest named
Burgundy
Family
Red
Lightness
36.6%
Chroma
0.146
Hue angle
18.1°
Temperature
Warm
Contrast on white
11.43:1 · AAA
Contrast on black
1.63:1 · Fail
Web-safe
#660033
CSS oklch()
37% 0.15 18

#79011F is a deep, warm red-orange. On the Color Lab it reads organic and grounded, quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.

Palettes built on #79011F

Not just a swatch — here's how #79011F works with other colors. Named schemes with #79011F in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

This palette keeps Burgundy as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Luxury Packaging Feature · 5 colors

Burgundy carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Vintage Leather Lead · 5 colors

Burgundy plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Moody Editorial Color · 5 colors

Burgundy adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Burgundy.

Minimal Editorial Surface · 5 colors

Burgundy is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Burgundy carrying the quiet middle.

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Color Lab

How #79011F actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 87/100
Warm
Reads warm and advancing — inviting, energetic, draws the eye forward.
Softness 28/100
Low
Firm and assertive — carries weight and contrast.
Depth 65/100
High
Deep and grounding — anchors a layout, strong dark-mode base.
Naturalness 63/100
High
Organic, earthy character — at home in wellness, food and craft brands.
Vintage feel 49/100
Moderate
A faint retro warmth without tipping into sepia.
Luxury 67/100
High
Restrained and premium — deep, quiet, high-end packaging and fashion.
Brand distinctiveness 56/100
Moderate
Recognisable but shares space with nearby hues.
UI accent fit 63/100
High
Strong interactive accent — visible and can carry a legible label.
Surface fit 17/100
Very low
Too saturated or mid-toned for big areas — keep it to accents.
Print safety 84/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #79011F

For UI
For branding
For interior
For fashion
People also use #79011F with

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA
Body text Passes on white at 16px and above. Pass
Large display Fine for headings 24px+ on white. Pass
Background Pair with white text at 11.4:1. Use
Subtle surface Use #F4BDCB for cards and hover fills. Tint 80
Avoid beside #790B01 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #79011F at work across the surfaces designers actually ship.

Website / UI
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #79011F;
  --color-base-rgb: 121 1 31;
  --color-base-oklch: oklch(36.6% 0.146 18.1);
  --color-50: #FEF0F4;
  --color-100: #FDD8E1;
  --color-200: #FCB1C3;
  --color-300: #F77898;
  --color-400: #EA4870;
  --color-500: #D1244F;
  --color-600: #9E2442;
  --color-700: #6F2034;
  --color-800: #481925;
  --color-900: #2C1118;
  --color-on-base: #FFFFFF;
}