What color is #79237B?

#79237B is a dark purple. In RGB it is rgb(121, 35, 123), and in HSL hsl(299, 56%, 31%).

Is #79237B accessible as text?

On white, #79237B has a contrast ratio of 8.98:1 (passes WCAG AA for body text); on black it is 2.34:1 (fails). For text placed on #79237B, use white for the best readability.

What is the closest Tailwind color to #79237B?

The nearest Tailwind CSS token is fuchsia-900 (#721378).

What colors go well with #79237B?

#79237B pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #247B23. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #79237B below.

Is #79237B good for buttons?

#79237B works well for buttons and highlights, but use white text on #79237B — black text only reaches 2.34:1, below the 4.5:1 needed for normal-size labels.

Is #79237B the same as CSS purple?

No — #79237B is not the CSS named color purple, but purple (#800080) is the closest CSS named color.

#79237B Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #79237B

Not just a swatch — here's how #79237B works with other colors. Named schemes with #79237B in its natural role, and a note on why the supporting colors balance it.

Modern Café Dominant · 5 colors

Dominant #79237B Anchor #3B2922 Surface #F2E2D1 Accent #9D9462 Secondary #3C3833

Eminence anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #79237B Secondary #7D472E Surface #ECD8C1 Accent #34524A Anchor #592234

Eminence plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #79237B Surface #F5E6D7 Anchor #5D203D Accent #E6C2C5 Secondary #332B2E

Eminence sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Warm Autumn Interior Dominant · 5 colors

Dominant #79237B Secondary #BA5F35 Accent #7F7440 Surface #F6EBDD Anchor #3C2922

This palette keeps Eminence as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #79237B Secondary #886B88 Support #9C9087 Ink #18140F

Eminence is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Eminence carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #79237B actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 56/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 31/100

Low

Firm and assertive — carries weight and contrast.

Depth 60/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 2/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 42/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 60/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 43/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 82/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 12/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 82/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #79237B

For UI

For branding

For interior

For fashion

People also use #79237B with

Rebecca Purple Byzantium Green Gainsboro

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 9.0:1. Use

Subtle surface Use #EACEEA for cards and hover fills. Tint 80

Avoid beside #7B235F — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #79237B at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #79237B;
  --color-base-rgb: 121 35 123;
  --color-base-oklch: oklch(42.7% 0.159 327.0);
  --color-50: #FCF3FC;
  --color-100: #F6DFF7;
  --color-200: #ECBFED;
  --color-300: #DB93DC;
  --color-400: #C66BC7;
  --color-500: #AA49AC;
  --color-600: #833E84;
  --color-700: #5D315E;
  --color-800: #3D233E;
  --color-900: #261726;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  eminence: {
    50: '#FCF3FC',
    100: '#F6DFF7',
    200: '#ECBFED',
    300: '#DB93DC',
    400: '#C66BC7',
    500: '#AA49AC',
    600: '#833E84',
    700: '#5D315E',
    800: '#3D233E',
    900: '#261726',
  },
}

$base: #79237B;
$base-ink: #FFFFFF;
$base-50: #FCF3FC;
$base-100: #F6DFF7;
$base-200: #ECBFED;
$base-300: #DB93DC;
$base-400: #C66BC7;
$base-500: #AA49AC;
$base-600: #833E84;
$base-700: #5D315E;
$base-800: #3D233E;
$base-900: #261726;
$base-hover: #611C63;
$base-subtle: #E0B4E1;

{
    "color": {
        "base": {
            "value": "#79237B",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FCF3FC",
                "type": "color"
            },
            "100": {
                "value": "#F6DFF7",
                "type": "color"
            },
            "200": {
                "value": "#ECBFED",
                "type": "color"
            },
            "300": {
                "value": "#DB93DC",
                "type": "color"
            },
            "400": {
                "value": "#C66BC7",
                "type": "color"
            },
            "500": {
                "value": "#AA49AC",
                "type": "color"
            },
            "600": {
                "value": "#833E84",
                "type": "color"
            },
            "700": {
                "value": "#5D315E",
                "type": "color"
            },
            "800": {
                "value": "#3D233E",
                "type": "color"
            },
            "900": {
                "value": "#261726",
                "type": "color"
            }
        }
    }
}

Palettes built on #79237B

Color Lab

Pairs with #79237B

UI roles & guardrails

In real applications

Scales

Every model

Export