What color is #796CD0?

#796CD0 is a light, soft indigo. In RGB it is rgb(121, 108, 208), and in HSL hsl(248, 52%, 62%).

Is #796CD0 accessible as text?

On white, #796CD0 has a contrast ratio of 4.31:1 (fails WCAG AA for body text); on black it is 4.87:1 (passes). For text placed on #796CD0, use black for the best readability.

What is the closest Tailwind color to #796CD0?

The nearest Tailwind CSS token is indigo-500 (#615FFF).

What colors go well with #796CD0?

#796CD0 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #C3D06C. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #796CD0 below.

Is #796CD0 good for buttons?

#796CD0 works well for buttons and highlights, but use black text on #796CD0 — white text only reaches 4.31:1, below the 4.5:1 needed for normal-size labels.

Is #796CD0 the same as CSS mediumpurple?

No — #796CD0 is not the CSS named color mediumpurple, but mediumpurple (#9370DB) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#796CD0 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #796CD0

Not just a swatch — here's how #796CD0 works with other colors. Named schemes with #796CD0 in its natural role, and a note on why the supporting colors balance it.

Coastal Morning Lead · 5 colors

Lead #796CD0 Accent #A5C4C3 Surface #E9D6BF Secondary #9AA0A1 Anchor #22334A

Medium Purple opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Vintage Leather Lead · 5 colors

Lead #796CD0 Secondary #7E4533 Surface #EDD8C2 Accent #365247 Anchor #582238

Medium Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Modern Café Dominant · 5 colors

Dominant #796CD0 Anchor #3B2923 Surface #F3E1D2 Accent #759F7C Secondary #3C3734

Medium Purple anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Berry & Cream Lead · 5 colors

Lead #796CD0 Surface #F5E5D7 Anchor #5B2141 Accent #E5C2C8 Secondary #332B2F

Medium Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #796CD0 Secondary #A5A3C8 Support #9D9088 Ink #18140F

Medium Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Purple carrying the quiet middle.

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Color Lab

How #796CD0 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 26/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 43/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 42/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 44/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 47/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 40/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 94/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 16/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 79/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #796CD0

For UI

For branding

For interior

For fashion

People also use #796CD0 with

Iceberg Amethyst Citrine Gainsboro Prussian Blue

UI roles & guardrails

Primary action Too mid-tone for a filled button — darken for the fill. AA Large

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 4.3:1. Use

Subtle surface Use #E6E4F3 for cards and hover fills. Tint 80

Avoid beside #9B6CD0 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #796CD0 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #796CD0;
  --color-base-rgb: 121 108 208;
  --color-base-oklch: oklch(59.0% 0.149 286.9);
  --color-50: #F4F3FC;
  --color-100: #E2DFF6;
  --color-200: #C7C1EB;
  --color-300: #9F96D9;
  --color-400: #796EC4;
  --color-500: #594DA8;
  --color-600: #494181;
  --color-700: #38325C;
  --color-800: #27243D;
  --color-900: #191826;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  medium-purple: {
    50: '#F4F3FC',
    100: '#E2DFF6',
    200: '#C7C1EB',
    300: '#9F96D9',
    400: '#796EC4',
    500: '#594DA8',
    600: '#494181',
    700: '#38325C',
    800: '#27243D',
    900: '#191826',
  },
}

$base: #796CD0;
$base-ink: #141310;
$base-50: #F4F3FC;
$base-100: #E2DFF6;
$base-200: #C7C1EB;
$base-300: #9F96D9;
$base-400: #796EC4;
$base-500: #594DA8;
$base-600: #494181;
$base-700: #38325C;
$base-800: #27243D;
$base-900: #191826;
$base-hover: #4E3DC0;
$base-subtle: #DAD6ED;

{
    "color": {
        "base": {
            "value": "#796CD0",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F4F3FC",
                "type": "color"
            },
            "100": {
                "value": "#E2DFF6",
                "type": "color"
            },
            "200": {
                "value": "#C7C1EB",
                "type": "color"
            },
            "300": {
                "value": "#9F96D9",
                "type": "color"
            },
            "400": {
                "value": "#796EC4",
                "type": "color"
            },
            "500": {
                "value": "#594DA8",
                "type": "color"
            },
            "600": {
                "value": "#494181",
                "type": "color"
            },
            "700": {
                "value": "#38325C",
                "type": "color"
            },
            "800": {
                "value": "#27243D",
                "type": "color"
            },
            "900": {
                "value": "#191826",
                "type": "color"
            }
        }
    }
}

Palettes built on #796CD0

Color Lab

Pairs with #796CD0

UI roles & guardrails

In real applications

Scales

Every model

Export