What color is #7B7ADC?

#7B7ADC is a light, soft blue-violet. In RGB it is rgb(123, 122, 220), and in HSL hsl(241, 58%, 67%).

Is #7B7ADC accessible as text?

On white, #7B7ADC has a contrast ratio of 3.71:1 (fails WCAG AA for body text); on black it is 5.66:1 (passes). For text placed on #7B7ADC, use black for the best readability.

What is the closest Tailwind color to #7B7ADC?

The nearest Tailwind CSS token is indigo-400 (#7C86FF).

What colors go well with #7B7ADC?

#7B7ADC pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #DADC7A. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #7B7ADC below.

Is #7B7ADC good for buttons?

#7B7ADC works well for buttons and highlights, but use black text on #7B7ADC — white text only reaches 3.71:1, below the 4.5:1 needed for normal-size labels.

Is #7B7ADC the same as CSS mediumpurple?

No — #7B7ADC is not the CSS named color mediumpurple, but mediumpurple (#9370DB) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#7B7ADC Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #7B7ADC

Not just a swatch — here's how #7B7ADC works with other colors. Named schemes with #7B7ADC in its natural role, and a note on why the supporting colors balance it.

Coastal Morning Lead · 5 colors

Lead #7B7ADC Accent #A5C4C3 Surface #EAD5BF Secondary #9AA0A1 Anchor #22334A

Medium Purple opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Nordic Calm Accent · 5 colors

Accent #7B7ADC Secondary #AEB4B8 Surface #F1F2F0 Support #7E92A7 Anchor #2E3236

Medium Purple keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #7B7ADC Secondary #ADAFD3 Support #9D9088 Ink #18140F

Medium Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Purple carrying the quiet middle.

Tech Product Signal · 5 colors

Signal #7B7ADC Surface #14161A Highlight #F4F6F8 Secondary #5B6672 Accent #9FA1FD

Medium Purple is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Medium Purple.

Modern Café Dominant · 5 colors

Dominant #7B7ADC Anchor #3B2923 Surface #F3E1D2 Accent #759F7C Secondary #3C3734

Medium Purple anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Build a working theme in the generator →

Color Lab

How #7B7ADC actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 23/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 46/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 39/100

Low

Mid depth — usable as an accent or a muted ground.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 42/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 44/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 56/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 85/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 20/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 78/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #7B7ADC

For UI

For branding

For interior

For fashion

People also use #7B7ADC with

Light Steel Blue Medium Purple Flax Gainsboro Prussian Blue

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 5.0:1. Use

Subtle surface Use #E7E7F5 for cards and hover fills. Tint 80

Avoid beside #9C7ADC — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #7B7ADC at work across the surfaces designers actually ship.

Website / UI

Northwind Sign up

Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #7B7ADC;
  --color-base-rgb: 123 122 220;
  --color-base-oklch: oklch(62.5% 0.145 281.8);
  --color-50: #F3F2FC;
  --color-100: #DFDEF7;
  --color-200: #BFBFEE;
  --color-300: #9392DD;
  --color-400: #6B69C9;
  --color-500: #4947AD;
  --color-600: #3E3D85;
  --color-700: #31305F;
  --color-800: #23233E;
  --color-900: #171726;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  medium-purple: {
    50: '#F3F2FC',
    100: '#DFDEF7',
    200: '#BFBFEE',
    300: '#9392DD',
    400: '#6B69C9',
    500: '#4947AD',
    600: '#3E3D85',
    700: '#31305F',
    800: '#23233E',
    900: '#171726',
  },
}

$base: #7B7ADC;
$base-ink: #141310;
$base-50: #F3F2FC;
$base-100: #DFDEF7;
$base-200: #BFBFEE;
$base-300: #9392DD;
$base-400: #6B69C9;
$base-500: #4947AD;
$base-600: #3E3D85;
$base-700: #31305F;
$base-800: #23233E;
$base-900: #171726;
$base-hover: #4644CD;
$base-subtle: #DBDBF1;

{
    "color": {
        "base": {
            "value": "#7B7ADC",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F3F2FC",
                "type": "color"
            },
            "100": {
                "value": "#DFDEF7",
                "type": "color"
            },
            "200": {
                "value": "#BFBFEE",
                "type": "color"
            },
            "300": {
                "value": "#9392DD",
                "type": "color"
            },
            "400": {
                "value": "#6B69C9",
                "type": "color"
            },
            "500": {
                "value": "#4947AD",
                "type": "color"
            },
            "600": {
                "value": "#3E3D85",
                "type": "color"
            },
            "700": {
                "value": "#31305F",
                "type": "color"
            },
            "800": {
                "value": "#23233E",
                "type": "color"
            },
            "900": {
                "value": "#171726",
                "type": "color"
            }
        }
    }
}

Palettes built on #7B7ADC

Color Lab

Pairs with #7B7ADC

UI roles & guardrails

In real applications

Scales

Every model

Export