What color is #7C170F?

#7C170F is a dark, vivid reddish brown. In RGB it is rgb(124, 23, 15), and in HSL hsl(4, 78%, 27%).

Is #7C170F accessible as text?

On white, #7C170F has a contrast ratio of 10.57:1 (passes WCAG AA for body text); on black it is 1.99:1 (fails). For text placed on #7C170F, use white for the best readability.

What is the closest Tailwind color to #7C170F?

The nearest Tailwind CSS token is red-900 (#82181A).

What colors go well with #7C170F?

#7C170F pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #0F737B. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #7C170F below.

Is #7C170F good for buttons?

#7C170F works well for buttons and highlights, but use white text on #7C170F — black text only reaches 1.99:1, below the 4.5:1 needed for normal-size labels.

Is #7C170F the same as CSS maroon?

No — #7C170F is not the CSS named color maroon, but maroon (#800000) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#7C170F Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #7C170F

Not just a swatch — here's how #7C170F works with other colors. Named schemes with #7C170F in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

Dominant #7C170F Secondary #B76325 Accent #777743 Surface #F4EBDD Anchor #3B2A21

This palette keeps Falu Red as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Modern Café Dominant · 5 colors

Dominant #7C170F Anchor #3A2A21 Surface #F0E2D0 Accent #969664 Secondary #3C3833

Falu Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #7C170F Secondary #7B4927 Surface #EAD9C0 Accent #43503A Anchor #5A222E

Falu Red plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #7C170F Surface #F3E6D6 Anchor #5F2036 Accent #E6C2C1 Secondary #332B2D

Falu Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #7C170F Secondary #83605A Support #9B9186 Ink #17140F

Falu Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Falu Red carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #7C170F actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 88/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 30/100

Low

Firm and assertive — carries weight and contrast.

Depth 63/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 92/100

Very high

Organic, earthy character — at home in wellness, food and craft brands.

Vintage feel 55/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 66/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 37/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 69/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 19/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 85/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #7C170F

For UI

For branding

For interior

For fashion

People also use #7C170F with

Cranberry Russet Pine Green Gainsboro Espresso

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 10.6:1. Use

Subtle surface Use #EFC8C5 for cards and hover fills. Tint 80

Avoid beside #7B3A0F — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #7C170F at work across the surfaces designers actually ship.

Website / UI

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A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #7C170F;
  --color-base-rgb: 124 23 15;
  --color-base-oklch: oklch(38.3% 0.137 29.5);
  --color-50: #FEF2F1;
  --color-100: #FBDCDA;
  --color-200: #F6BBB6;
  --color-300: #EA8C85;
  --color-400: #DA6158;
  --color-500: #BF3F36;
  --color-600: #913730;
  --color-700: #672C28;
  --color-800: #43201E;
  --color-900: #291514;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  falu-red: {
    50: '#FEF2F1',
    100: '#FBDCDA',
    200: '#F6BBB6',
    300: '#EA8C85',
    400: '#DA6158',
    500: '#BF3F36',
    600: '#913730',
    700: '#672C28',
    800: '#43201E',
    900: '#291514',
  },
}

$base: #7C170F;
$base-ink: #FFFFFF;
$base-50: #FEF2F1;
$base-100: #FBDCDA;
$base-200: #F6BBB6;
$base-300: #EA8C85;
$base-400: #DA6158;
$base-500: #BF3F36;
$base-600: #913730;
$base-700: #672C28;
$base-800: #43201E;
$base-900: #291514;
$base-hover: #62120C;
$base-subtle: #E8AAA6;

{
    "color": {
        "base": {
            "value": "#7C170F",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF2F1",
                "type": "color"
            },
            "100": {
                "value": "#FBDCDA",
                "type": "color"
            },
            "200": {
                "value": "#F6BBB6",
                "type": "color"
            },
            "300": {
                "value": "#EA8C85",
                "type": "color"
            },
            "400": {
                "value": "#DA6158",
                "type": "color"
            },
            "500": {
                "value": "#BF3F36",
                "type": "color"
            },
            "600": {
                "value": "#913730",
                "type": "color"
            },
            "700": {
                "value": "#672C28",
                "type": "color"
            },
            "800": {
                "value": "#43201E",
                "type": "color"
            },
            "900": {
                "value": "#291514",
                "type": "color"
            }
        }
    }
}

Palettes built on #7C170F

Color Lab

Pairs with #7C170F

UI roles & guardrails

In real applications

Scales

Every model

Export