#7C91C8 is a mid-toned, cool violet. On the Color Lab it reads clean and engineered. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #7C91C8 works with other colors. Named schemes with #7C91C8 in its natural role, and a note on why the supporting colors balance it.
Cool Gray keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Cool Gray opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Cool Gray sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Cool Gray is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Cool Gray.
Cool Gray is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cool Gray carrying the quiet middle.
How #7C91C8 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #7C91C8 at work across the surfaces designers actually ship.
:root {
--color-base: #7C91C8;
--color-base-rgb: 124 145 200;
--color-base-oklch: oklch(66.2% 0.086 268.0);
--color-50: #F4F6FB;
--color-100: #E2E7F3;
--color-200: #C6CFE7;
--color-300: #9DACD2;
--color-400: #778ABB;
--color-500: #566B9E;
--color-600: #47567A;
--color-700: #374058;
--color-800: #272C3A;
--color-900: #191C24;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
cool-gray: {
50: '#F4F6FB',
100: '#E2E7F3',
200: '#C6CFE7',
300: '#9DACD2',
400: '#778ABB',
500: '#566B9E',
600: '#47567A',
700: '#374058',
800: '#272C3A',
900: '#191C24',
},
}
$base: #7C91C8; $base-ink: #141310; $base-50: #F4F6FB; $base-100: #E2E7F3; $base-200: #C6CFE7; $base-300: #9DACD2; $base-400: #778ABB; $base-500: #566B9E; $base-600: #47567A; $base-700: #374058; $base-800: #272C3A; $base-900: #191C24; $base-hover: #506CB6; $base-subtle: #DBE0EC;
{
"color": {
"base": {
"value": "#7C91C8",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F4F6FB",
"type": "color"
},
"100": {
"value": "#E2E7F3",
"type": "color"
},
"200": {
"value": "#C6CFE7",
"type": "color"
},
"300": {
"value": "#9DACD2",
"type": "color"
},
"400": {
"value": "#778ABB",
"type": "color"
},
"500": {
"value": "#566B9E",
"type": "color"
},
"600": {
"value": "#47567A",
"type": "color"
},
"700": {
"value": "#374058",
"type": "color"
},
"800": {
"value": "#272C3A",
"type": "color"
},
"900": {
"value": "#191C24",
"type": "color"
}
}
}
}