What color is #7D2DAE?

#7D2DAE is a medium violet. In RGB it is rgb(125, 45, 174), and in HSL hsl(277, 59%, 43%).

Is #7D2DAE accessible as text?

On white, #7D2DAE has a contrast ratio of 7.35:1 (passes WCAG AA for body text); on black it is 2.86:1 (fails). For text placed on #7D2DAE, use white for the best readability.

What is the closest Tailwind color to #7D2DAE?

The nearest Tailwind CSS token is purple-800 (#6E11B0).

What colors go well with #7D2DAE?

#7D2DAE pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #5FAE2D. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #7D2DAE below.

Is #7D2DAE good for buttons?

#7D2DAE works well for buttons and highlights, but use white text on #7D2DAE — black text only reaches 2.86:1, below the 4.5:1 needed for normal-size labels.

Is #7D2DAE the same as CSS rebeccapurple?

No — #7D2DAE is not the CSS named color rebeccapurple, but rebeccapurple (#663399) is the closest CSS named color.

#7D2DAE Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #7D2DAE

Not just a swatch — here's how #7D2DAE works with other colors. Named schemes with #7D2DAE in its natural role, and a note on why the supporting colors balance it.

Berry & Cream Lead · 5 colors

Lead #7D2DAE Surface #F5E6D7 Anchor #5C213F Accent #E5C2C7 Secondary #332B2F

Grape sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Tech Product Signal · 5 colors

Signal #7D2DAE Surface #14161A Highlight #F4F6F8 Secondary #5C6573 Accent #9E5BCE

Grape is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Grape.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #7D2DAE Secondary #927AA5 Support #9C9088 Ink #18140F

Grape is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Grape carrying the quiet middle.

Coastal Morning Lead · 5 colors

Lead #7D2DAE Accent #A5C4C4 Surface #E9D6BF Secondary #9AA0A1 Anchor #23334B

Grape opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Sunset Warmth Glow · 5 colors

Glow #7D2DAE Secondary #E86B69 Accent #F39546 Anchor #593A56 Surface #F6E7D7

Grape glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Build a working theme in the generator →

Color Lab

How #7D2DAE actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 40/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 31/100

Low

Firm and assertive — carries weight and contrast.

Depth 56/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 28/100

Low

A faint retro warmth without tipping into sepia.

Luxury 53/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 76/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 84/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 9/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 77/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #7D2DAE

For UI

For branding

For interior

For fashion

People also use #7D2DAE with

Cerulean Fandango Kelly Green Gainsboro Onyx

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 7.3:1. Use

Subtle surface Use #E5D6EE for cards and hover fills. Tint 80

Avoid beside #A82DAE — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #7D2DAE at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #7D2DAE;
  --color-base-rgb: 125 45 174;
  --color-base-oklch: oklch(47.8% 0.196 309.0);
  --color-50: #F9F2FC;
  --color-100: #EEDEF7;
  --color-200: #DCBEEE;
  --color-300: #C092DE;
  --color-400: #A468CA;
  --color-500: #8746AE;
  --color-600: #693C86;
  --color-700: #4D305F;
  --color-800: #34223F;
  --color-900: #201727;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  grape: {
    50: '#F9F2FC',
    100: '#EEDEF7',
    200: '#DCBEEE',
    300: '#C092DE',
    400: '#A468CA',
    500: '#8746AE',
    600: '#693C86',
    700: '#4D305F',
    800: '#34223F',
    900: '#201727',
  },
}

$base: #7D2DAE;
$base-ink: #FFFFFF;
$base-50: #F9F2FC;
$base-100: #EEDEF7;
$base-200: #DCBEEE;
$base-300: #C092DE;
$base-400: #A468CA;
$base-500: #8746AE;
$base-600: #693C86;
$base-700: #4D305F;
$base-800: #34223F;
$base-900: #201727;
$base-hover: #64248B;
$base-subtle: #D8C0E7;

{
    "color": {
        "base": {
            "value": "#7D2DAE",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F9F2FC",
                "type": "color"
            },
            "100": {
                "value": "#EEDEF7",
                "type": "color"
            },
            "200": {
                "value": "#DCBEEE",
                "type": "color"
            },
            "300": {
                "value": "#C092DE",
                "type": "color"
            },
            "400": {
                "value": "#A468CA",
                "type": "color"
            },
            "500": {
                "value": "#8746AE",
                "type": "color"
            },
            "600": {
                "value": "#693C86",
                "type": "color"
            },
            "700": {
                "value": "#4D305F",
                "type": "color"
            },
            "800": {
                "value": "#34223F",
                "type": "color"
            },
            "900": {
                "value": "#201727",
                "type": "color"
            }
        }
    }
}