#7D7ECF is a mid-toned, cool purple. On the Color Lab it reads clean and engineered. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #7D7ECF works with other colors. Named schemes with #7D7ECF in its natural role, and a note on why the supporting colors balance it.
Medium Purple opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Medium Purple keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Medium Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Purple carrying the quiet middle.
Medium Purple is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Medium Purple.
Medium Purple anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
How #7D7ECF actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #7D7ECF at work across the surfaces designers actually ship.
:root {
--color-base: #7D7ECF;
--color-base-rgb: 125 126 207;
--color-base-oklch: oklch(62.7% 0.121 281.8);
--color-50: #F3F4FB;
--color-100: #E1E1F5;
--color-200: #C4C4E9;
--color-300: #9A9BD5;
--color-400: #7374BF;
--color-500: #5253A3;
--color-600: #44457E;
--color-700: #35355A;
--color-800: #25263C;
--color-900: #181925;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
medium-purple: {
50: '#F3F4FB',
100: '#E1E1F5',
200: '#C4C4E9',
300: '#9A9BD5',
400: '#7374BF',
500: '#5253A3',
600: '#44457E',
700: '#35355A',
800: '#25263C',
900: '#181925',
},
}
$base: #7D7ECF; $base-ink: #141310; $base-50: #F3F4FB; $base-100: #E1E1F5; $base-200: #C4C4E9; $base-300: #9A9BD5; $base-400: #7374BF; $base-500: #5253A3; $base-600: #44457E; $base-700: #35355A; $base-800: #25263C; $base-900: #181925; $base-hover: #4C4EBD; $base-subtle: #DBDBEE;
{
"color": {
"base": {
"value": "#7D7ECF",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F3F4FB",
"type": "color"
},
"100": {
"value": "#E1E1F5",
"type": "color"
},
"200": {
"value": "#C4C4E9",
"type": "color"
},
"300": {
"value": "#9A9BD5",
"type": "color"
},
"400": {
"value": "#7374BF",
"type": "color"
},
"500": {
"value": "#5253A3",
"type": "color"
},
"600": {
"value": "#44457E",
"type": "color"
},
"700": {
"value": "#35355A",
"type": "color"
},
"800": {
"value": "#25263C",
"type": "color"
},
"900": {
"value": "#181925",
"type": "color"
}
}
}
}