What color is #7E4469?

#7E4469 is a dark, muted pink. In RGB it is rgb(126, 68, 105), and in HSL hsl(322, 30%, 38%).

Is #7E4469 accessible as text?

On white, #7E4469 has a contrast ratio of 7.20:1 (passes WCAG AA for body text); on black it is 2.92:1 (fails). For text placed on #7E4469, use white for the best readability.

What is the closest Tailwind color to #7E4469?

The nearest Tailwind CSS token is mauve-600 (#594C5B).

What colors go well with #7E4469?

#7E4469 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #447E59. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #7E4469 below.

Is #7E4469 good for buttons?

#7E4469 works well for buttons and highlights, but use white text on #7E4469 — black text only reaches 2.92:1, below the 4.5:1 needed for normal-size labels.

Is #7E4469 the same as CSS dimgray?

No — #7E4469 is not the CSS named color dimgray, but dimgray (#696969) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#7E4469 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #7E4469

Not just a swatch — here's how #7E4469 works with other colors. Named schemes with #7E4469 in its natural role, and a note on why the supporting colors balance it.

Modern Café Dominant · 5 colors

Dominant #7E4469 Anchor #3B2922 Surface #F2E2D1 Accent #9B9462 Secondary #3C3833

Plum anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #7E4469 Secondary #7D472C Surface #ECD8C1 Accent #454F38 Anchor #5A2232

Plum plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #7E4469 Surface #F4E6D7 Anchor #5E203C Accent #E6C2C4 Secondary #332B2E

Plum sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Warm Autumn Interior Dominant · 5 colors

Dominant #7E4469 Secondary #BA6031 Accent #7D7540 Surface #F5EBDD Anchor #3C2922

This palette keeps Plum as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #7E4469 Secondary #927C88 Support #9C9087 Ink #18140F

Plum is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Plum carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #7E4469 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 61/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 41/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 53/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 9/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 75/100

High

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 59/100

Moderate

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 25/100

Low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 86/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 26/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 90/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #7E4469

For UI

For branding

For interior

For fashion

People also use #7E4469 with

Plum Cordovan Viridian Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 7.2:1. Use

Subtle surface Use #E6D9E1 for cards and hover fills. Tint 80

Avoid beside #7E4455 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #7E4469 at work across the surfaces designers actually ship.

Website / UI

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Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #7E4469;
  --color-base-rgb: 126 68 105;
  --color-base-oklch: oklch(47.0% 0.093 342.4);
  --color-50: #FAF5F8;
  --color-100: #F1E4EC;
  --color-200: #E2CAD9;
  --color-300: #CBA4BD;
  --color-400: #B280A0;
  --color-500: #956081;
  --color-600: #744E66;
  --color-700: #543B4B;
  --color-800: #382932;
  --color-900: #231B20;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  plum: {
    50: '#FAF5F8',
    100: '#F1E4EC',
    200: '#E2CAD9',
    300: '#CBA4BD',
    400: '#B280A0',
    500: '#956081',
    600: '#744E66',
    700: '#543B4B',
    800: '#382932',
    900: '#231B20',
  },
}

$base: #7E4469;
$base-ink: #FFFFFF;
$base-50: #FAF5F8;
$base-100: #F1E4EC;
$base-200: #E2CAD9;
$base-300: #CBA4BD;
$base-400: #B280A0;
$base-500: #956081;
$base-600: #744E66;
$base-700: #543B4B;
$base-800: #382932;
$base-900: #231B20;
$base-hover: #653654;
$base-subtle: #DAC5D2;

{
    "color": {
        "base": {
            "value": "#7E4469",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FAF5F8",
                "type": "color"
            },
            "100": {
                "value": "#F1E4EC",
                "type": "color"
            },
            "200": {
                "value": "#E2CAD9",
                "type": "color"
            },
            "300": {
                "value": "#CBA4BD",
                "type": "color"
            },
            "400": {
                "value": "#B280A0",
                "type": "color"
            },
            "500": {
                "value": "#956081",
                "type": "color"
            },
            "600": {
                "value": "#744E66",
                "type": "color"
            },
            "700": {
                "value": "#543B4B",
                "type": "color"
            },
            "800": {
                "value": "#382932",
                "type": "color"
            },
            "900": {
                "value": "#231B20",
                "type": "color"
            }
        }
    }
}

Palettes built on #7E4469

Color Lab

Pairs with #7E4469

UI roles & guardrails

In real applications

Scales

Every model

Export