#824481 is a mid-toned, temperate pink. On the Color Lab it reads clean and engineered, with a faded, vintage edge. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #824481 works with other colors. Named schemes with #824481 in its natural role, and a note on why the supporting colors balance it.
Plum sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Plum plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Plum anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Plum is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Plum carrying the quiet middle.
Plum is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Plum.
How #824481 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #824481 at work across the surfaces designers actually ship.
:root {
--color-base: #824481;
--color-base-rgb: 130 68 129;
--color-base-oklch: oklch(48.6% 0.118 327.8);
--color-50: #FAF5FA;
--color-100: #F1E4F1;
--color-200: #E3CAE2;
--color-300: #CCA4CB;
--color-400: #B37FB2;
--color-500: #965F95;
--color-600: #744E74;
--color-700: #543B53;
--color-800: #382938;
--color-900: #231A23;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
plum: {
50: '#FAF5FA',
100: '#F1E4F1',
200: '#E3CAE2',
300: '#CCA4CB',
400: '#B37FB2',
500: '#965F95',
600: '#744E74',
700: '#543B53',
800: '#382938',
900: '#231A23',
},
}
$base: #824481; $base-ink: #FFFFFF; $base-50: #FAF5FA; $base-100: #F1E4F1; $base-200: #E3CAE2; $base-300: #CCA4CB; $base-400: #B37FB2; $base-500: #965F95; $base-600: #744E74; $base-700: #543B53; $base-800: #382938; $base-900: #231A23; $base-hover: #683767; $base-subtle: #DBC5DB;
{
"color": {
"base": {
"value": "#824481",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FAF5FA",
"type": "color"
},
"100": {
"value": "#F1E4F1",
"type": "color"
},
"200": {
"value": "#E3CAE2",
"type": "color"
},
"300": {
"value": "#CCA4CB",
"type": "color"
},
"400": {
"value": "#B37FB2",
"type": "color"
},
"500": {
"value": "#965F95",
"type": "color"
},
"600": {
"value": "#744E74",
"type": "color"
},
"700": {
"value": "#543B53",
"type": "color"
},
"800": {
"value": "#382938",
"type": "color"
},
"900": {
"value": "#231A23",
"type": "color"
}
}
}
}