#89178F is a mid-toned, temperate pink. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #89178F works with other colors. Named schemes with #89178F in its natural role, and a note on why the supporting colors balance it.
Dark Magenta sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Dark Magenta is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Dark Magenta.
Dark Magenta is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Dark Magenta carrying the quiet middle.
Dark Magenta glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Dark Magenta plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
How #89178F actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #89178F at work across the surfaces designers actually ship.
:root {
--color-base: #89178F;
--color-base-rgb: 137 23 143;
--color-base-oklch: oklch(45.5% 0.195 325.8);
--color-50: #FDF1FD;
--color-100: #F9DBFA;
--color-200: #F1B9F3;
--color-300: #E189E6;
--color-400: #CF5DD5;
--color-500: #B33BBA;
--color-600: #89348E;
--color-700: #622A64;
--color-800: #401F42;
--color-900: #271528;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
dark-magenta: {
50: '#FDF1FD',
100: '#F9DBFA',
200: '#F1B9F3',
300: '#E189E6',
400: '#CF5DD5',
500: '#B33BBA',
600: '#89348E',
700: '#622A64',
800: '#401F42',
900: '#271528',
},
}
$base: #89178F; $base-ink: #FFFFFF; $base-50: #FDF1FD; $base-100: #F9DBFA; $base-200: #F1B9F3; $base-300: #E189E6; $base-400: #CF5DD5; $base-500: #B33BBA; $base-600: #89348E; $base-700: #622A64; $base-800: #401F42; $base-900: #271528; $base-hover: #6F1374; $base-subtle: #E5B0E8;
{
"color": {
"base": {
"value": "#89178F",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FDF1FD",
"type": "color"
},
"100": {
"value": "#F9DBFA",
"type": "color"
},
"200": {
"value": "#F1B9F3",
"type": "color"
},
"300": {
"value": "#E189E6",
"type": "color"
},
"400": {
"value": "#CF5DD5",
"type": "color"
},
"500": {
"value": "#B33BBA",
"type": "color"
},
"600": {
"value": "#89348E",
"type": "color"
},
"700": {
"value": "#622A64",
"type": "color"
},
"800": {
"value": "#401F42",
"type": "color"
},
"900": {
"value": "#271528",
"type": "color"
}
}
}
}