#89348D is a mid-toned, temperate pink. On the Color Lab it reads clean and engineered. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #89348D works with other colors. Named schemes with #89348D in its natural role, and a note on why the supporting colors balance it.
Plum sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Plum plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Plum anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Plum is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Plum carrying the quiet middle.
Plum is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Plum.
How #89348D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #89348D at work across the surfaces designers actually ship.
:root {
--color-base: #89348D;
--color-base-rgb: 137 52 141;
--color-base-oklch: oklch(48.0% 0.161 325.9);
--color-50: #FBF3FB;
--color-100: #F4E1F5;
--color-200: #E7C4E9;
--color-300: #D29AD5;
--color-400: #BB73BF;
--color-500: #9F52A3;
--color-600: #7B447E;
--color-700: #58355A;
--color-800: #3A253C;
--color-900: #241825;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
plum: {
50: '#FBF3FB',
100: '#F4E1F5',
200: '#E7C4E9',
300: '#D29AD5',
400: '#BB73BF',
500: '#9F52A3',
600: '#7B447E',
700: '#58355A',
800: '#3A253C',
900: '#241825',
},
}
$base: #89348D; $base-ink: #FFFFFF; $base-50: #FBF3FB; $base-100: #F4E1F5; $base-200: #E7C4E9; $base-300: #D29AD5; $base-400: #BB73BF; $base-500: #9F52A3; $base-600: #7B447E; $base-700: #58355A; $base-800: #3A253C; $base-900: #241825; $base-hover: #6E2A71; $base-subtle: #DEBFE0;
{
"color": {
"base": {
"value": "#89348D",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FBF3FB",
"type": "color"
},
"100": {
"value": "#F4E1F5",
"type": "color"
},
"200": {
"value": "#E7C4E9",
"type": "color"
},
"300": {
"value": "#D29AD5",
"type": "color"
},
"400": {
"value": "#BB73BF",
"type": "color"
},
"500": {
"value": "#9F52A3",
"type": "color"
},
"600": {
"value": "#7B447E",
"type": "color"
},
"700": {
"value": "#58355A",
"type": "color"
},
"800": {
"value": "#3A253C",
"type": "color"
},
"900": {
"value": "#241825",
"type": "color"
}
}
}
}