#8D72EE is a mid-toned, cool purple. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #8D72EE works with other colors. Named schemes with #8D72EE in its natural role, and a note on why the supporting colors balance it.
Medium Purple opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Medium Purple keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Medium Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Medium Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Purple carrying the quiet middle.
Medium Purple is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Medium Purple.
How #8D72EE actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #8D72EE at work across the surfaces designers actually ship.
:root {
--color-base: #8D72EE;
--color-base-rgb: 141 114 238;
--color-base-oklch: oklch(63.6% 0.179 290.4);
--color-50: #F4F1FE;
--color-100: #E1DAFB;
--color-200: #C4B6F6;
--color-300: #9B85EA;
--color-400: #7458DA;
--color-500: #5336BF;
--color-600: #453091;
--color-700: #362867;
--color-800: #261E43;
--color-900: #191429;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
medium-purple: {
50: '#F4F1FE',
100: '#E1DAFB',
200: '#C4B6F6',
300: '#9B85EA',
400: '#7458DA',
500: '#5336BF',
600: '#453091',
700: '#362867',
800: '#261E43',
900: '#191429',
},
}
$base: #8D72EE; $base-ink: #141310; $base-50: #F4F1FE; $base-100: #E1DAFB; $base-200: #C4B6F6; $base-300: #9B85EA; $base-400: #7458DA; $base-500: #5336BF; $base-600: #453091; $base-700: #362867; $base-800: #261E43; $base-900: #191429; $base-hover: #5A34E6; $base-subtle: #DFD9F5;
{
"color": {
"base": {
"value": "#8D72EE",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F4F1FE",
"type": "color"
},
"100": {
"value": "#E1DAFB",
"type": "color"
},
"200": {
"value": "#C4B6F6",
"type": "color"
},
"300": {
"value": "#9B85EA",
"type": "color"
},
"400": {
"value": "#7458DA",
"type": "color"
},
"500": {
"value": "#5336BF",
"type": "color"
},
"600": {
"value": "#453091",
"type": "color"
},
"700": {
"value": "#362867",
"type": "color"
},
"800": {
"value": "#261E43",
"type": "color"
},
"900": {
"value": "#191429",
"type": "color"
}
}
}
}