What color is #901E08?

#901E08 is a dark, vivid red. In RGB it is rgb(144, 30, 8), and in HSL hsl(10, 89%, 30%).

Is #901E08 accessible as text?

On white, #901E08 has a contrast ratio of 8.84:1 (passes WCAG AA for body text); on black it is 2.38:1 (fails). For text placed on #901E08, use white for the best readability.

What is the closest Tailwind color to #901E08?

The nearest Tailwind CSS token is red-800 (#9F0712).

What colors go well with #901E08?

#901E08 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #087A91. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #901E08 below.

Is #901E08 good for buttons?

#901E08 works well for buttons and highlights, but use white text on #901E08 — black text only reaches 2.38:1, below the 4.5:1 needed for normal-size labels.

Is #901E08 the same as CSS darkred?

No — #901E08 is not the CSS named color darkred, but darkred (#8B0000) is the closest CSS named color.

#901E08 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #901E08

Not just a swatch — here's how #901E08 works with other colors. Named schemes with #901E08 in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

Dominant #901E08 Secondary #B76324 Accent #777743 Surface #F4ECDD Anchor #3B2A20

This palette keeps Cherry Red as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Modern Café Dominant · 5 colors

Dominant #901E08 Anchor #3A2A20 Surface #F0E2D0 Accent #969665 Secondary #3B3833

Cherry Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #901E08 Secondary #7B4927 Surface #EAD9C0 Accent #42503A Anchor #5A222D

Cherry Red plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #901E08 Surface #F3E6D6 Anchor #5F2036 Accent #E6C2C1 Secondary #332B2D

Cherry Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #901E08 Secondary #936B63 Support #9B9186 Ink #17140F

Cherry Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cherry Red carrying the quiet middle.

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Color Lab

How #901E08 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 93/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 32/100

Low

Middle-weight — neither delicate nor heavy.

Depth 59/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 83/100

Very high

Organic, earthy character — at home in wellness, food and craft brands.

Vintage feel 53/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 61/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 41/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 83/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 12/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 83/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #901E08

For UI

For branding

For interior

For fashion

People also use #901E08 with

Viva Magenta Olive Brown Teal Blue Gainsboro Taupe

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 8.8:1. Use

Subtle surface Use #F2CCC4 for cards and hover fills. Tint 80

Avoid beside #914D08 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #901E08 at work across the surfaces designers actually ship.

Website / UI

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Build faster.

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #901E08;
  --color-base-rgb: 144 30 8;
  --color-base-oklch: oklch(42.7% 0.153 32.5);
  --color-50: #FEF3F0;
  --color-100: #FDDED8;
  --color-200: #FABEB2;
  --color-300: #F1917E;
  --color-400: #E3684F;
  --color-500: #C9462C;
  --color-600: #983C2A;
  --color-700: #6B2F23;
  --color-800: #46221B;
  --color-900: #2B1713;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  cherry-red: {
    50: '#FEF3F0',
    100: '#FDDED8',
    200: '#FABEB2',
    300: '#F1917E',
    400: '#E3684F',
    500: '#C9462C',
    600: '#983C2A',
    700: '#6B2F23',
    800: '#46221B',
    900: '#2B1713',
  },
}

$base: #901E08;
$base-ink: #FFFFFF;
$base-50: #FEF3F0;
$base-100: #FDDED8;
$base-200: #FABEB2;
$base-300: #F1917E;
$base-400: #E3684F;
$base-500: #C9462C;
$base-600: #983C2A;
$base-700: #6B2F23;
$base-800: #46221B;
$base-900: #2B1713;
$base-hover: #741907;
$base-subtle: #EEB1A5;

{
    "color": {
        "base": {
            "value": "#901E08",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF3F0",
                "type": "color"
            },
            "100": {
                "value": "#FDDED8",
                "type": "color"
            },
            "200": {
                "value": "#FABEB2",
                "type": "color"
            },
            "300": {
                "value": "#F1917E",
                "type": "color"
            },
            "400": {
                "value": "#E3684F",
                "type": "color"
            },
            "500": {
                "value": "#C9462C",
                "type": "color"
            },
            "600": {
                "value": "#983C2A",
                "type": "color"
            },
            "700": {
                "value": "#6B2F23",
                "type": "color"
            },
            "800": {
                "value": "#46221B",
                "type": "color"
            },
            "900": {
                "value": "#2B1713",
                "type": "color"
            }
        }
    }
}

Palettes built on #901E08

Color Lab

Pairs with #901E08

UI roles & guardrails

In real applications

Scales

Every model

Export