What color is #90299D?

#90299D is a dark purple. In RGB it is rgb(144, 41, 157), and in HSL hsl(293, 59%, 39%).

Is #90299D accessible as text?

On white, #90299D has a contrast ratio of 7.02:1 (passes WCAG AA for body text); on black it is 2.99:1 (fails). For text placed on #90299D, use white for the best readability.

What is the closest Tailwind color to #90299D?

The nearest Tailwind CSS token is fuchsia-800 (#8A0194).

What colors go well with #90299D?

#90299D pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #369E29. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #90299D below.

Is #90299D good for buttons?

#90299D works well for buttons and highlights, but use white text on #90299D — black text only reaches 2.99:1, below the 4.5:1 needed for normal-size labels.

Is #90299D the same as CSS darkmagenta?

No — #90299D is not the CSS named color darkmagenta, but darkmagenta (#8B008B) is the closest CSS named color.

#90299D Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #90299D

Not just a swatch — here's how #90299D works with other colors. Named schemes with #90299D in its natural role, and a note on why the supporting colors balance it.

Berry & Cream Lead · 5 colors

Lead #90299D Surface #F5E6D7 Anchor #5D203E Accent #E6C2C6 Secondary #332B2E

Mauveine sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Tech Product Signal · 5 colors

Signal #90299D Surface #14161A Highlight #F4F6F8 Secondary #5C6573 Accent #B258BE

Mauveine is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Mauveine.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #90299D Secondary #9D7BA1 Support #9C9087 Ink #18140F

Mauveine is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Mauveine carrying the quiet middle.

Sunset Warmth Glow · 5 colors

Glow #90299D Secondary #E86C65 Accent #F29643 Anchor #5A3A55 Surface #F6E8D7

Mauveine glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Vintage Leather Lead · 5 colors

Lead #90299D Secondary #7E472F Surface #ECD8C1 Accent #345249 Anchor #592234

Mauveine plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Build a working theme in the generator →

Color Lab

How #90299D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 53/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 32/100

Low

Middle-weight — neither delicate nor heavy.

Depth 54/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 1/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 32/100

Low

A faint retro warmth without tipping into sepia.

Luxury 53/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 74/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 87/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 8/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 78/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #90299D

For UI

For branding

For interior

For fashion

People also use #90299D with

Grape Cranberry Shamrock Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 7.0:1. Use

Subtle surface Use #EAD3ED for cards and hover fills. Tint 80

Avoid beside #9E2985 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #90299D at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #90299D;
  --color-base-rgb: 144 41 157;
  --color-base-oklch: oklch(48.9% 0.192 323.0);
  --color-50: #FBF2FC;
  --color-100: #F4DEF7;
  --color-200: #E9BEEE;
  --color-300: #D592DE;
  --color-400: #BE68CA;
  --color-500: #A246AE;
  --color-600: #7D3C86;
  --color-700: #5A305F;
  --color-800: #3B223F;
  --color-900: #251727;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  mauveine: {
    50: '#FBF2FC',
    100: '#F4DEF7',
    200: '#E9BEEE',
    300: '#D592DE',
    400: '#BE68CA',
    500: '#A246AE',
    600: '#7D3C86',
    700: '#5A305F',
    800: '#3B223F',
    900: '#251727',
  },
}

$base: #90299D;
$base-ink: #FFFFFF;
$base-50: #FBF2FC;
$base-100: #F4DEF7;
$base-200: #E9BEEE;
$base-300: #D592DE;
$base-400: #BE68CA;
$base-500: #A246AE;
$base-600: #7D3C86;
$base-700: #5A305F;
$base-800: #3B223F;
$base-900: #251727;
$base-hover: #74217F;
$base-subtle: #E0BBE5;

{
    "color": {
        "base": {
            "value": "#90299D",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FBF2FC",
                "type": "color"
            },
            "100": {
                "value": "#F4DEF7",
                "type": "color"
            },
            "200": {
                "value": "#E9BEEE",
                "type": "color"
            },
            "300": {
                "value": "#D592DE",
                "type": "color"
            },
            "400": {
                "value": "#BE68CA",
                "type": "color"
            },
            "500": {
                "value": "#A246AE",
                "type": "color"
            },
            "600": {
                "value": "#7D3C86",
                "type": "color"
            },
            "700": {
                "value": "#5A305F",
                "type": "color"
            },
            "800": {
                "value": "#3B223F",
                "type": "color"
            },
            "900": {
                "value": "#251727",
                "type": "color"
            }
        }
    }
}