#91033E is a mid-toned, warm red. On the Color Lab it reads quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #91033E works with other colors. Named schemes with #91033E in its natural role, and a note on why the supporting colors balance it.
Cranberry anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Cranberry plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Cranberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
This palette keeps Cranberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Cranberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cranberry carrying the quiet middle.
How #91033E actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #91033E at work across the surfaces designers actually ship.
:root {
--color-base: #91033E;
--color-base-rgb: 145 3 62;
--color-base-oklch: oklch(42.3% 0.168 6.9);
--color-50: #FEF0F6;
--color-100: #FDD8E7;
--color-200: #FCB1D0;
--color-300: #F67AAD;
--color-400: #E84A8C;
--color-500: #CF266C;
--color-600: #9D2557;
--color-700: #6E2141;
--color-800: #48192D;
--color-900: #2C121C;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
cranberry: {
50: '#FEF0F6',
100: '#FDD8E7',
200: '#FCB1D0',
300: '#F67AAD',
400: '#E84A8C',
500: '#CF266C',
600: '#9D2557',
700: '#6E2141',
800: '#48192D',
900: '#2C121C',
},
}
$base: #91033E; $base-ink: #FFFFFF; $base-50: #FEF0F6; $base-100: #FDD8E7; $base-200: #FCB1D0; $base-300: #F67AAD; $base-400: #E84A8C; $base-500: #CF266C; $base-600: #9D2557; $base-700: #6E2141; $base-800: #48192D; $base-900: #2C121C; $base-hover: #740232; $base-subtle: #F0A1C2;
{
"color": {
"base": {
"value": "#91033E",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0F6",
"type": "color"
},
"100": {
"value": "#FDD8E7",
"type": "color"
},
"200": {
"value": "#FCB1D0",
"type": "color"
},
"300": {
"value": "#F67AAD",
"type": "color"
},
"400": {
"value": "#E84A8C",
"type": "color"
},
"500": {
"value": "#CF266C",
"type": "color"
},
"600": {
"value": "#9D2557",
"type": "color"
},
"700": {
"value": "#6E2141",
"type": "color"
},
"800": {
"value": "#48192D",
"type": "color"
},
"900": {
"value": "#2C121C",
"type": "color"
}
}
}
}