What color is #913073?

#913073 is a dark magenta. In RGB it is rgb(145, 48, 115), and in HSL hsl(319, 50%, 38%).

Is #913073 accessible as text?

On white, #913073 has a contrast ratio of 7.31:1 (passes WCAG AA for body text); on black it is 2.87:1 (fails). For text placed on #913073, use white for the best readability.

What is the closest Tailwind color to #913073?

The nearest Tailwind CSS token is pink-800 (#A3004C).

What colors go well with #913073?

#913073 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #30914F. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #913073 below.

Is #913073 good for buttons?

#913073 works well for buttons and highlights, but use white text on #913073 — black text only reaches 2.87:1, below the 4.5:1 needed for normal-size labels.

Is #913073 the same as CSS darkmagenta?

No — #913073 is not the CSS named color darkmagenta, but darkmagenta (#8B008B) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#913073 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #913073

Not just a swatch — here's how #913073 works with other colors. Named schemes with #913073 in its natural role, and a note on why the supporting colors balance it.

Modern Café Dominant · 5 colors

Dominant #913073 Anchor #3B2922 Surface #F2E2D1 Accent #9B9462 Secondary #3C3833

Plum anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #913073 Secondary #7D472C Surface #ECD8C1 Accent #454F38 Anchor #5A2232

Plum plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #913073 Surface #F4E6D7 Anchor #5E203C Accent #E6C2C4 Secondary #332B2E

Plum sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Warm Autumn Interior Dominant · 5 colors

Dominant #913073 Secondary #BA6031 Accent #7D7540 Surface #F5EBDD Anchor #3C2922

This palette keeps Plum as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #913073 Secondary #9B788D Support #9C9087 Ink #18140F

Plum is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Plum carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #913073 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 67/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 35/100

Low

Middle-weight — neither delicate nor heavy.

Depth 54/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 8/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 52/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 57/100

Moderate

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 41/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 94/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 9/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 84/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #913073

For UI

For branding

For interior

For fashion

People also use #913073 with

Dark Orchid Cordovan Sea Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 7.3:1. Use

Subtle surface Use #EBD4E4 for cards and hover fills. Tint 80

Avoid beside #913052 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #913073 at work across the surfaces designers actually ship.

Website / UI

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Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #913073;
  --color-base-rgb: 145 48 115;
  --color-base-oklch: oklch(47.4% 0.151 342.2);
  --color-50: #FCF3F9;
  --color-100: #F5E0EF;
  --color-200: #EBC2DE;
  --color-300: #D897C3;
  --color-400: #C270A8;
  --color-500: #A64E8B;
  --color-600: #80426C;
  --color-700: #5C334F;
  --color-800: #3C2435;
  --color-900: #251821;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  plum: {
    50: '#FCF3F9',
    100: '#F5E0EF',
    200: '#EBC2DE',
    300: '#D897C3',
    400: '#C270A8',
    500: '#A64E8B',
    600: '#80426C',
    700: '#5C334F',
    800: '#3C2435',
    900: '#251821',
  },
}

$base: #913073;
$base-ink: #FFFFFF;
$base-50: #FCF3F9;
$base-100: #F5E0EF;
$base-200: #EBC2DE;
$base-300: #D897C3;
$base-400: #C270A8;
$base-500: #A64E8B;
$base-600: #80426C;
$base-700: #5C334F;
$base-800: #3C2435;
$base-900: #251821;
$base-hover: #74275C;
$base-subtle: #E2BED6;

{
    "color": {
        "base": {
            "value": "#913073",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FCF3F9",
                "type": "color"
            },
            "100": {
                "value": "#F5E0EF",
                "type": "color"
            },
            "200": {
                "value": "#EBC2DE",
                "type": "color"
            },
            "300": {
                "value": "#D897C3",
                "type": "color"
            },
            "400": {
                "value": "#C270A8",
                "type": "color"
            },
            "500": {
                "value": "#A64E8B",
                "type": "color"
            },
            "600": {
                "value": "#80426C",
                "type": "color"
            },
            "700": {
                "value": "#5C334F",
                "type": "color"
            },
            "800": {
                "value": "#3C2435",
                "type": "color"
            },
            "900": {
                "value": "#251821",
                "type": "color"
            }
        }
    }
}

Palettes built on #913073

Color Lab

Pairs with #913073

UI roles & guardrails

In real applications

Scales

Every model

Export