#930E59 is a mid-toned, warm red. On the Color Lab it reads clean and engineered, quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #930E59 works with other colors. Named schemes with #930E59 in its natural role, and a note on why the supporting colors balance it.
Cranberry anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Cranberry plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Cranberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
This palette keeps Cranberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Cranberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cranberry carrying the quiet middle.
How #930E59 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #930E59 at work across the surfaces designers actually ship.
:root {
--color-base: #930E59;
--color-base-rgb: 147 14 89;
--color-base-oklch: oklch(44.0% 0.172 353.9);
--color-50: #FEF0F8;
--color-100: #FDD9ED;
--color-200: #F8B4DB;
--color-300: #ED82BF;
--color-400: #DE54A2;
--color-500: #C33184;
--color-600: #952D68;
--color-700: #69264C;
--color-800: #441C33;
--color-900: #2A1320;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
cranberry: {
50: '#FEF0F8',
100: '#FDD9ED',
200: '#F8B4DB',
300: '#ED82BF',
400: '#DE54A2',
500: '#C33184',
600: '#952D68',
700: '#69264C',
800: '#441C33',
900: '#2A1320',
},
}
$base: #930E59; $base-ink: #FFFFFF; $base-50: #FEF0F8; $base-100: #FDD9ED; $base-200: #F8B4DB; $base-300: #ED82BF; $base-400: #DE54A2; $base-500: #C33184; $base-600: #952D68; $base-700: #69264C; $base-800: #441C33; $base-900: #2A1320; $base-hover: #770B49; $base-subtle: #ECAACF;
{
"color": {
"base": {
"value": "#930E59",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0F8",
"type": "color"
},
"100": {
"value": "#FDD9ED",
"type": "color"
},
"200": {
"value": "#F8B4DB",
"type": "color"
},
"300": {
"value": "#ED82BF",
"type": "color"
},
"400": {
"value": "#DE54A2",
"type": "color"
},
"500": {
"value": "#C33184",
"type": "color"
},
"600": {
"value": "#952D68",
"type": "color"
},
"700": {
"value": "#69264C",
"type": "color"
},
"800": {
"value": "#441C33",
"type": "color"
},
"900": {
"value": "#2A1320",
"type": "color"
}
}
}
}