#941F4E is a mid-toned, warm red. On the Color Lab it reads quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #941F4E works with other colors. Named schemes with #941F4E in its natural role, and a note on why the supporting colors balance it.
Cranberry anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Cranberry plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Cranberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
This palette keeps Cranberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Cranberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cranberry carrying the quiet middle.
How #941F4E actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #941F4E at work across the surfaces designers actually ship.
:root {
--color-base: #941F4E;
--color-base-rgb: 148 31 78;
--color-base-oklch: oklch(44.8% 0.156 2.0);
--color-50: #FDF2F6;
--color-100: #F9DDE8;
--color-200: #F1BCD1;
--color-300: #E28EAF;
--color-400: #CF638E;
--color-500: #B4416F;
--color-600: #893859;
--color-700: #622D42;
--color-800: #40212D;
--color-900: #27161D;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
cranberry: {
50: '#FDF2F6',
100: '#F9DDE8',
200: '#F1BCD1',
300: '#E28EAF',
400: '#CF638E',
500: '#B4416F',
600: '#893859',
700: '#622D42',
800: '#40212D',
900: '#27161D',
},
}
$base: #941F4E; $base-ink: #FFFFFF; $base-50: #FDF2F6; $base-100: #F9DDE8; $base-200: #F1BCD1; $base-300: #E28EAF; $base-400: #CF638E; $base-500: #B4416F; $base-600: #893859; $base-700: #622D42; $base-800: #40212D; $base-900: #27161D; $base-hover: #76193E; $base-subtle: #E6B5C8;
{
"color": {
"base": {
"value": "#941F4E",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FDF2F6",
"type": "color"
},
"100": {
"value": "#F9DDE8",
"type": "color"
},
"200": {
"value": "#F1BCD1",
"type": "color"
},
"300": {
"value": "#E28EAF",
"type": "color"
},
"400": {
"value": "#CF638E",
"type": "color"
},
"500": {
"value": "#B4416F",
"type": "color"
},
"600": {
"value": "#893859",
"type": "color"
},
"700": {
"value": "#622D42",
"type": "color"
},
"800": {
"value": "#40212D",
"type": "color"
},
"900": {
"value": "#27161D",
"type": "color"
}
}
}
}