What color is #943F49?

#943F49 is a medium red. In RGB it is rgb(148, 63, 73), and in HSL hsl(353, 40%, 41%).

Is #943F49 accessible as text?

On white, #943F49 has a contrast ratio of 6.85:1 (passes WCAG AA for body text); on black it is 3.07:1 (fails). For text placed on #943F49, use white for the best readability.

What is the closest Tailwind color to #943F49?

The nearest Tailwind CSS token is orange-800 (#9F2D00).

What colors go well with #943F49?

#943F49 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #3F9289. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #943F49 below.

Is #943F49 good for buttons?

#943F49 works well for buttons and highlights, but use white text on #943F49 — black text only reaches 3.07:1, below the 4.5:1 needed for normal-size labels.

Is #943F49 the same as CSS brown?

No — #943F49 is not the CSS named color brown, but brown (#A52A2A) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#943F49 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #943F49

Not just a swatch — here's how #943F49 works with other colors. Named schemes with #943F49 in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

Dominant #943F49 Secondary #B86229 Accent #797742 Surface #F5EBDD Anchor #3B2A21

This palette keeps Cordovan as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Modern Café Dominant · 5 colors

Dominant #943F49 Anchor #3A2A21 Surface #F1E2D0 Accent #989664 Secondary #3C3833

Cordovan anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #943F49 Secondary #7C4829 Surface #EAD9C0 Accent #434F3A Anchor #5A222F

Cordovan plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #943F49 Surface #F4E6D6 Anchor #5F2038 Accent #E6C2C2 Secondary #332B2E

Cordovan sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #943F49 Secondary #9E7E7F Support #9B9087 Ink #17140F

Cordovan is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cordovan carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #943F49 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 78/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 40/100

Low

Middle-weight — neither delicate nor heavy.

Depth 52/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 67/100

High

Organic, earthy character — at home in wellness, food and craft brands.

Vintage feel 75/100

High

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 59/100

Moderate

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 31/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 94/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 19/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 88/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #943F49

For UI

For branding

For interior

For fashion

People also use #943F49 with

Fandango Raw Umber Dark Cyan Gainsboro Espresso

UI roles & guardrails

Primary action Safe as a filled button with white label. AA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 6.8:1. Use

Subtle surface Use #EAD8DA for cards and hover fills. Tint 80

Avoid beside #92513F — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #943F49 at work across the surfaces designers actually ship.

Website / UI

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Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #943F49;
  --color-base-rgb: 148 63 73;
  --color-base-oklch: oklch(48.3% 0.115 15.2);
  --color-50: #FBF4F5;
  --color-100: #F3E2E4;
  --color-200: #E6C6CA;
  --color-300: #D19EA4;
  --color-400: #BA7880;
  --color-500: #9E575F;
  --color-600: #7A484E;
  --color-700: #58373B;
  --color-800: #3A2729;
  --color-900: #24191A;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  cordovan: {
    50: '#FBF4F5',
    100: '#F3E2E4',
    200: '#E6C6CA',
    300: '#D19EA4',
    400: '#BA7880',
    500: '#9E575F',
    600: '#7A484E',
    700: '#58373B',
    800: '#3A2729',
    900: '#24191A',
  },
}

$base: #943F49;
$base-ink: #FFFFFF;
$base-50: #FBF4F5;
$base-100: #F3E2E4;
$base-200: #E6C6CA;
$base-300: #D19EA4;
$base-400: #BA7880;
$base-500: #9E575F;
$base-600: #7A484E;
$base-700: #58373B;
$base-800: #3A2729;
$base-900: #24191A;
$base-hover: #75323A;
$base-subtle: #E0C4C7;

{
    "color": {
        "base": {
            "value": "#943F49",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FBF4F5",
                "type": "color"
            },
            "100": {
                "value": "#F3E2E4",
                "type": "color"
            },
            "200": {
                "value": "#E6C6CA",
                "type": "color"
            },
            "300": {
                "value": "#D19EA4",
                "type": "color"
            },
            "400": {
                "value": "#BA7880",
                "type": "color"
            },
            "500": {
                "value": "#9E575F",
                "type": "color"
            },
            "600": {
                "value": "#7A484E",
                "type": "color"
            },
            "700": {
                "value": "#58373B",
                "type": "color"
            },
            "800": {
                "value": "#3A2729",
                "type": "color"
            },
            "900": {
                "value": "#24191A",
                "type": "color"
            }
        }
    }
}