#9495AD is a muted, temperate purple. On the Color Lab it reads clean and engineered, restrained and easy to live with. It reproduces cleanly in print.
Not just a swatch — here's how #9495AD works with other colors. Named schemes with #9495AD in its natural role, and a note on why the supporting colors balance it.
Cool Gray keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Cool Gray sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Cool Gray opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Cool Gray is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cool Gray carrying the quiet middle.
Cool Gray is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Cool Gray.
How #9495AD actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #9495AD at work across the surfaces designers actually ship.
:root {
--color-base: #9495AD;
--color-base-rgb: 148 149 173;
--color-base-oklch: oklch(67.7% 0.035 283.5);
--color-50: #F6F6F8;
--color-100: #E8E8ED;
--color-200: #D1D1DB;
--color-300: #AFB0C0;
--color-400: #8E8FA4;
--color-500: #6F7086;
--color-600: #595969;
--color-700: #42434D;
--color-800: #2D2E34;
--color-900: #1D1D20;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
cool-gray: {
50: '#F6F6F8',
100: '#E8E8ED',
200: '#D1D1DB',
300: '#AFB0C0',
400: '#8E8FA4',
500: '#6F7086',
600: '#595969',
700: '#42434D',
800: '#2D2E34',
900: '#1D1D20',
},
}
$base: #9495AD; $base-ink: #141310; $base-50: #F6F6F8; $base-100: #E8E8ED; $base-200: #D1D1DB; $base-300: #AFB0C0; $base-400: #8E8FA4; $base-500: #6F7086; $base-600: #595969; $base-700: #42434D; $base-800: #2D2E34; $base-900: #1D1D20; $base-hover: #707191; $base-subtle: #E0E0E5;
{
"color": {
"base": {
"value": "#9495AD",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F6F6F8",
"type": "color"
},
"100": {
"value": "#E8E8ED",
"type": "color"
},
"200": {
"value": "#D1D1DB",
"type": "color"
},
"300": {
"value": "#AFB0C0",
"type": "color"
},
"400": {
"value": "#8E8FA4",
"type": "color"
},
"500": {
"value": "#6F7086",
"type": "color"
},
"600": {
"value": "#595969",
"type": "color"
},
"700": {
"value": "#42434D",
"type": "color"
},
"800": {
"value": "#2D2E34",
"type": "color"
},
"900": {
"value": "#1D1D20",
"type": "color"
}
}
}
}