#95263B is a mid-toned, warm red-orange. On the Color Lab it reads organic and grounded, quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #95263B works with other colors. Named schemes with #95263B in its natural role, and a note on why the supporting colors balance it.
This palette keeps Cranberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Cranberry anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Cranberry plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Cranberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Cranberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cranberry carrying the quiet middle.
How #95263B actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #95263B at work across the surfaces designers actually ship.
:root {
--color-base: #95263B;
--color-base-rgb: 149 38 59;
--color-base-oklch: oklch(45.1% 0.146 14.7);
--color-50: #FCF2F4;
--color-100: #F7DEE3;
--color-200: #EEBEC7;
--color-300: #DE929F;
--color-400: #CA687A;
--color-500: #AE465A;
--color-600: #863C4A;
--color-700: #5F3038;
--color-800: #3F2227;
--color-900: #27171A;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
cranberry: {
50: '#FCF2F4',
100: '#F7DEE3',
200: '#EEBEC7',
300: '#DE929F',
400: '#CA687A',
500: '#AE465A',
600: '#863C4A',
700: '#5F3038',
800: '#3F2227',
900: '#27171A',
},
}
$base: #95263B; $base-ink: #FFFFFF; $base-50: #FCF2F4; $base-100: #F7DEE3; $base-200: #EEBEC7; $base-300: #DE929F; $base-400: #CA687A; $base-500: #AE465A; $base-600: #863C4A; $base-700: #5F3038; $base-800: #3F2227; $base-900: #27171A; $base-hover: #781F2F; $base-subtle: #E4B9C1;
{
"color": {
"base": {
"value": "#95263B",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FCF2F4",
"type": "color"
},
"100": {
"value": "#F7DEE3",
"type": "color"
},
"200": {
"value": "#EEBEC7",
"type": "color"
},
"300": {
"value": "#DE929F",
"type": "color"
},
"400": {
"value": "#CA687A",
"type": "color"
},
"500": {
"value": "#AE465A",
"type": "color"
},
"600": {
"value": "#863C4A",
"type": "color"
},
"700": {
"value": "#5F3038",
"type": "color"
},
"800": {
"value": "#3F2227",
"type": "color"
},
"900": {
"value": "#27171A",
"type": "color"
}
}
}
}