#96090E is a mid-toned, warm orange. On the Color Lab it reads organic and grounded, quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #96090E works with other colors. Named schemes with #96090E in its natural role, and a note on why the supporting colors balance it.
This palette keeps Carmine as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Carmine anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Carmine plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Carmine sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Carmine is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Carmine carrying the quiet middle.
How #96090E actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #96090E at work across the surfaces designers actually ship.
:root {
--color-base: #96090E;
--color-base-rgb: 150 9 14;
--color-base-oklch: oklch(42.7% 0.169 27.6);
--color-50: #FEF0F1;
--color-100: #FDD8D9;
--color-200: #FAB2B4;
--color-300: #F17E82;
--color-400: #E34F54;
--color-500: #C92C31;
--color-600: #982A2D;
--color-700: #6B2326;
--color-800: #461B1C;
--color-900: #2B1313;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
carmine: {
50: '#FEF0F1',
100: '#FDD8D9',
200: '#FAB2B4',
300: '#F17E82',
400: '#E34F54',
500: '#C92C31',
600: '#982A2D',
700: '#6B2326',
800: '#461B1C',
900: '#2B1313',
},
}
$base: #96090E; $base-ink: #FFFFFF; $base-50: #FEF0F1; $base-100: #FDD8D9; $base-200: #FAB2B4; $base-300: #F17E82; $base-400: #E34F54; $base-500: #C92C31; $base-600: #982A2D; $base-700: #6B2326; $base-800: #461B1C; $base-900: #2B1313; $base-hover: #78070B; $base-subtle: #EEA7A9;
{
"color": {
"base": {
"value": "#96090E",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0F1",
"type": "color"
},
"100": {
"value": "#FDD8D9",
"type": "color"
},
"200": {
"value": "#FAB2B4",
"type": "color"
},
"300": {
"value": "#F17E82",
"type": "color"
},
"400": {
"value": "#E34F54",
"type": "color"
},
"500": {
"value": "#C92C31",
"type": "color"
},
"600": {
"value": "#982A2D",
"type": "color"
},
"700": {
"value": "#6B2326",
"type": "color"
},
"800": {
"value": "#461B1C",
"type": "color"
},
"900": {
"value": "#2B1313",
"type": "color"
}
}
}
}