What color is #960A1A?

#960A1A is a dark, vivid red. In RGB it is rgb(150, 10, 26), and in HSL hsl(353, 88%, 31%).

Is #960A1A accessible as text?

On white, #960A1A has a contrast ratio of 8.92:1 (passes WCAG AA for body text); on black it is 2.36:1 (fails). For text placed on #960A1A, use white for the best readability.

What is the closest Tailwind color to #960A1A?

The nearest Tailwind CSS token is red-800 (#9F0712).

What colors go well with #960A1A?

#960A1A pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #099584. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #960A1A below.

Is #960A1A good for buttons?

#960A1A works well for buttons and highlights, but use white text on #960A1A — black text only reaches 2.36:1, below the 4.5:1 needed for normal-size labels.

Is #960A1A the same as CSS darkred?

No — #960A1A is not the CSS named color darkred, but darkred (#8B0000) is the closest CSS named color.

#960A1A Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #960A1A

Not just a swatch — here's how #960A1A works with other colors. Named schemes with #960A1A in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

Dominant #960A1A Secondary #B76326 Accent #787742 Surface #F4EBDD Anchor #3B2A21

This palette keeps Carmine as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Modern Café Dominant · 5 colors

Dominant #960A1A Anchor #3A2A21 Surface #F0E2D0 Accent #979664 Secondary #3C3833

Carmine anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #960A1A Secondary #7B4928 Surface #EAD9C0 Accent #43503A Anchor #5A222E

Carmine plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #960A1A Surface #F3E6D6 Anchor #5F2037 Accent #E6C2C2 Secondary #332B2E

Carmine sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #960A1A Secondary #976A66 Support #9B9186 Ink #17140F

Carmine is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Carmine carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #960A1A actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 95/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 31/100

Low

Firm and assertive — carries weight and contrast.

Depth 60/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 57/100

Moderate

Organic, earthy character — at home in wellness, food and craft brands.

Vintage feel 46/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 59/100

Moderate

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 45/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 81/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 12/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 82/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #960A1A

For UI

For branding

For interior

For fashion

People also use #960A1A with

Medium Violet Red Brown Teal Green Gainsboro Espresso

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 8.9:1. Use

Subtle surface Use #F2C6CB for cards and hover fills. Tint 80

Avoid beside #952809 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #960A1A at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #960A1A;
  --color-base-rgb: 150 10 26;
  --color-base-oklch: oklch(42.8% 0.168 24.5);
  --color-50: #FEF0F2;
  --color-100: #FDD8DC;
  --color-200: #FAB2BB;
  --color-300: #F07F8C;
  --color-400: #E25061;
  --color-500: #C82D3F;
  --color-600: #982A37;
  --color-700: #6B242C;
  --color-800: #461B20;
  --color-900: #2B1315;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  carmine: {
    50: '#FEF0F2',
    100: '#FDD8DC',
    200: '#FAB2BB',
    300: '#F07F8C',
    400: '#E25061',
    500: '#C82D3F',
    600: '#982A37',
    700: '#6B242C',
    800: '#461B20',
    900: '#2B1315',
  },
}

$base: #960A1A;
$base-ink: #FFFFFF;
$base-50: #FEF0F2;
$base-100: #FDD8DC;
$base-200: #FAB2BB;
$base-300: #F07F8C;
$base-400: #E25061;
$base-500: #C82D3F;
$base-600: #982A37;
$base-700: #6B242C;
$base-800: #461B20;
$base-900: #2B1315;
$base-hover: #770815;
$base-subtle: #EEA7AF;

{
    "color": {
        "base": {
            "value": "#960A1A",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF0F2",
                "type": "color"
            },
            "100": {
                "value": "#FDD8DC",
                "type": "color"
            },
            "200": {
                "value": "#FAB2BB",
                "type": "color"
            },
            "300": {
                "value": "#F07F8C",
                "type": "color"
            },
            "400": {
                "value": "#E25061",
                "type": "color"
            },
            "500": {
                "value": "#C82D3F",
                "type": "color"
            },
            "600": {
                "value": "#982A37",
                "type": "color"
            },
            "700": {
                "value": "#6B242C",
                "type": "color"
            },
            "800": {
                "value": "#461B20",
                "type": "color"
            },
            "900": {
                "value": "#2B1315",
                "type": "color"
            }
        }
    }
}

Palettes built on #960A1A

Color Lab

Pairs with #960A1A

UI roles & guardrails

In real applications

Scales

Every model

Export