#967FC4 is a mid-toned, cool purple. On the Color Lab it reads clean and engineered. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #967FC4 works with other colors. Named schemes with #967FC4 in its natural role, and a note on why the supporting colors balance it.
Medium Purple opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Medium Purple keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Medium Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Medium Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Purple carrying the quiet middle.
Medium Purple is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Medium Purple.
How #967FC4 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #967FC4 at work across the surfaces designers actually ship.
:root {
--color-base: #967FC4;
--color-base-rgb: 150 127 196;
--color-base-oklch: oklch(64.5% 0.104 298.8);
--color-50: #F6F4FA;
--color-100: #E8E3F3;
--color-200: #D1C7E5;
--color-300: #B0A0CF;
--color-400: #8F7AB8;
--color-500: #705A9B;
--color-600: #594A78;
--color-700: #423856;
--color-800: #2D2839;
--color-900: #1D1A24;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
medium-purple: {
50: '#F6F4FA',
100: '#E8E3F3',
200: '#D1C7E5',
300: '#B0A0CF',
400: '#8F7AB8',
500: '#705A9B',
600: '#594A78',
700: '#423856',
800: '#2D2839',
900: '#1D1A24',
},
}
$base: #967FC4; $base-ink: #141310; $base-50: #F6F4FA; $base-100: #E8E3F3; $base-200: #D1C7E5; $base-300: #B0A0CF; $base-400: #8F7AB8; $base-500: #705A9B; $base-600: #594A78; $base-700: #423856; $base-800: #2D2839; $base-900: #1D1A24; $base-hover: #7152AF; $base-subtle: #E0DBEB;
{
"color": {
"base": {
"value": "#967FC4",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F6F4FA",
"type": "color"
},
"100": {
"value": "#E8E3F3",
"type": "color"
},
"200": {
"value": "#D1C7E5",
"type": "color"
},
"300": {
"value": "#B0A0CF",
"type": "color"
},
"400": {
"value": "#8F7AB8",
"type": "color"
},
"500": {
"value": "#705A9B",
"type": "color"
},
"600": {
"value": "#594A78",
"type": "color"
},
"700": {
"value": "#423856",
"type": "color"
},
"800": {
"value": "#2D2839",
"type": "color"
},
"900": {
"value": "#1D1A24",
"type": "color"
}
}
}
}