#968CC8 is a mid-toned, cool purple. On the Color Lab it reads clean and engineered. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #968CC8 works with other colors. Named schemes with #968CC8 in its natural role, and a note on why the supporting colors balance it.
Cool Gray keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Cool Gray sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Cool Gray opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Cool Gray is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cool Gray carrying the quiet middle.
Cool Gray sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
How #968CC8 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #968CC8 at work across the surfaces designers actually ship.
:root {
--color-base: #968CC8;
--color-base-rgb: 150 140 200;
--color-base-oklch: oklch(67.1% 0.088 291.5);
--color-50: #F5F4FA;
--color-100: #E6E3F2;
--color-200: #CDC8E4;
--color-300: #A9A1CE;
--color-400: #867CB6;
--color-500: #665C99;
--color-600: #524B77;
--color-700: #3E3956;
--color-800: #2B2839;
--color-900: #1B1A23;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
cool-gray: {
50: '#F5F4FA',
100: '#E6E3F2',
200: '#CDC8E4',
300: '#A9A1CE',
400: '#867CB6',
500: '#665C99',
600: '#524B77',
700: '#3E3956',
800: '#2B2839',
900: '#1B1A23',
},
}
$base: #968CC8; $base-ink: #141310; $base-50: #F5F4FA; $base-100: #E6E3F2; $base-200: #CDC8E4; $base-300: #A9A1CE; $base-400: #867CB6; $base-500: #665C99; $base-600: #524B77; $base-700: #3E3956; $base-800: #2B2839; $base-900: #1B1A23; $base-hover: #6D5FB2; $base-subtle: #E1DFEC;
{
"color": {
"base": {
"value": "#968CC8",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F5F4FA",
"type": "color"
},
"100": {
"value": "#E6E3F2",
"type": "color"
},
"200": {
"value": "#CDC8E4",
"type": "color"
},
"300": {
"value": "#A9A1CE",
"type": "color"
},
"400": {
"value": "#867CB6",
"type": "color"
},
"500": {
"value": "#665C99",
"type": "color"
},
"600": {
"value": "#524B77",
"type": "color"
},
"700": {
"value": "#3E3956",
"type": "color"
},
"800": {
"value": "#2B2839",
"type": "color"
},
"900": {
"value": "#1B1A23",
"type": "color"
}
}
}
}