What color is #968E77?

#968E77 is a medium low-chroma warm gray with a subtle warm cast. In RGB it is rgb(150, 142, 119), and in HSL hsl(45, 13%, 53%).

Is #968E77 accessible as text?

On white, #968E77 has a contrast ratio of 3.26:1 (fails WCAG AA for body text); on black it is 6.43:1 (passes). For text placed on #968E77, use black for the best readability.

What is the closest Tailwind color to #968E77?

The nearest Tailwind CSS token is stone-400 (#A6A09B).

What colors go well with #968E77?

As a neutral, #968E77 pairs cleanly with either light or dark text depending on the surface, and sits under accent hues like blue, violet, emerald or warm orange — use it as a muted neutral, divider, icon or disabled-state color and let the accent carry the color.

Is #968E77 the same as CSS gray?

No — #968E77 is not the CSS named color gray, but gray (#808080) is the closest CSS named color.

#968E77 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #968E77

Not just a swatch — here's how #968E77 works with other colors. Named schemes with #968E77 in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

Dominant #968E77 Secondary #B26711 Accent #6F7A47 Surface #F3ECDD Anchor #3A2A1F

This palette keeps Beaver as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Japanese Sand Base · 5 colors

Base #968E77 Surface #EFE9DC Highlight #F6F1E7 Secondary #B9AF9F Ink #2B2723

Beaver sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Desert Clay Center · 5 colors

Center #968E77 Surface #E0CFA8 Secondary #AE7C52 Accent #919970 Anchor #3D2C1F

Beaver holds the warm center of this desert palette with sand and clay beside it, a muted-sage accent and a dark-brown anchor.

Coastal Morning Lead · 5 colors

Lead #968E77 Accent #AAC4B7 Surface #E4D8BE Secondary #9AA09F Anchor #163747

Beaver opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #968E77 Secondary #BCBAB1 Support #9A9186 Ink #17140F

Beaver is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Beaver carrying the quiet middle.

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Color Lab

How #968E77 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 58/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 63/100

High

Soft and easy on the eye — gentle backdrops, calm surfaces.

Depth 33/100

Low

Mid depth — usable as an accent or a muted ground.

Naturalness 48/100

Moderate

Loosely natural — an earthy edge without being rustic.

Vintage feel 57/100

Moderate

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 39/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 13/100

Very low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 50/100

Moderate

Workable accent with care around contrast.

Surface fit 56/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 95/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #968E77

For UI

For branding

For interior

For fashion

People also use #968E77 with

Rosy Brown Moss Green Slate Gray Platinum Outer Space

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 5.7:1. Use

Subtle surface Use #E9E8E5 for cards and hover fills. Tint 80

Avoid beside #949778 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #968E77 at work across the surfaces designers actually ship.

Website / UI

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A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #968E77;
  --color-base-rgb: 150 142 119;
  --color-base-oklch: oklch(64.7% 0.034 91.1);
  --color-50: #F8F8F6;
  --color-100: #EDECE8;
  --color-200: #DBD9D1;
  --color-300: #C0BCAF;
  --color-400: #A49E8E;
  --color-500: #86806F;
  --color-600: #696559;
  --color-700: #4D4A42;
  --color-800: #34322D;
  --color-900: #201F1D;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  beaver: {
    50: '#F8F8F6',
    100: '#EDECE8',
    200: '#DBD9D1',
    300: '#C0BCAF',
    400: '#A49E8E',
    500: '#86806F',
    600: '#696559',
    700: '#4D4A42',
    800: '#34322D',
    900: '#201F1D',
  },
}

$base: #968E77;
$base-ink: #141310;
$base-50: #F8F8F6;
$base-100: #EDECE8;
$base-200: #DBD9D1;
$base-300: #C0BCAF;
$base-400: #A49E8E;
$base-500: #86806F;
$base-600: #696559;
$base-700: #4D4A42;
$base-800: #34322D;
$base-900: #201F1D;
$base-hover: #7A735E;
$base-subtle: #DFDDD7;

{
    "color": {
        "base": {
            "value": "#968E77",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F8F8F6",
                "type": "color"
            },
            "100": {
                "value": "#EDECE8",
                "type": "color"
            },
            "200": {
                "value": "#DBD9D1",
                "type": "color"
            },
            "300": {
                "value": "#C0BCAF",
                "type": "color"
            },
            "400": {
                "value": "#A49E8E",
                "type": "color"
            },
            "500": {
                "value": "#86806F",
                "type": "color"
            },
            "600": {
                "value": "#696559",
                "type": "color"
            },
            "700": {
                "value": "#4D4A42",
                "type": "color"
            },
            "800": {
                "value": "#34322D",
                "type": "color"
            },
            "900": {
                "value": "#201F1D",
                "type": "color"
            }
        }
    }
}

Palettes built on #968E77

Color Lab

Pairs with #968E77

UI roles & guardrails

In real applications

Scales

Every model

Export