#968FCD is a mid-toned, cool purple. On the Color Lab it reads clean and engineered. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #968FCD works with other colors. Named schemes with #968FCD in its natural role, and a note on why the supporting colors balance it.
Cool Gray keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Cool Gray sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Cool Gray opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Cool Gray is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cool Gray carrying the quiet middle.
Cool Gray is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Cool Gray.
How #968FCD actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #968FCD at work across the surfaces designers actually ship.
:root {
--color-base: #968FCD;
--color-base-rgb: 150 143 205;
--color-base-oklch: oklch(68.0% 0.091 288.9);
--color-50: #F5F4FB;
--color-100: #E4E2F3;
--color-200: #CAC7E6;
--color-300: #A59FD0;
--color-400: #817AB8;
--color-500: #61599C;
--color-600: #4F4979;
--color-700: #3C3857;
--color-800: #29273A;
--color-900: #1B1924;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
cool-gray: {
50: '#F5F4FB',
100: '#E4E2F3',
200: '#CAC7E6',
300: '#A59FD0',
400: '#817AB8',
500: '#61599C',
600: '#4F4979',
700: '#3C3857',
800: '#29273A',
900: '#1B1924',
},
}
$base: #968FCD; $base-ink: #141310; $base-50: #F5F4FB; $base-100: #E4E2F3; $base-200: #CAC7E6; $base-300: #A59FD0; $base-400: #817AB8; $base-500: #61599C; $base-600: #4F4979; $base-700: #3C3857; $base-800: #29273A; $base-900: #1B1924; $base-hover: #695FB7; $base-subtle: #E1DFEE;
{
"color": {
"base": {
"value": "#968FCD",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F5F4FB",
"type": "color"
},
"100": {
"value": "#E4E2F3",
"type": "color"
},
"200": {
"value": "#CAC7E6",
"type": "color"
},
"300": {
"value": "#A59FD0",
"type": "color"
},
"400": {
"value": "#817AB8",
"type": "color"
},
"500": {
"value": "#61599C",
"type": "color"
},
"600": {
"value": "#4F4979",
"type": "color"
},
"700": {
"value": "#3C3857",
"type": "color"
},
"800": {
"value": "#29273A",
"type": "color"
},
"900": {
"value": "#1B1924",
"type": "color"
}
}
}
}