What color is #97029F?

#97029F is a dark, vivid purple. In RGB it is rgb(151, 2, 159), and in HSL hsl(297, 98%, 32%).

Is #97029F accessible as text?

On white, #97029F has a contrast ratio of 7.43:1 (passes WCAG AA for body text); on black it is 2.83:1 (fails). For text placed on #97029F, use white for the best readability.

What is the closest Tailwind color to #97029F?

The nearest Tailwind CSS token is fuchsia-800 (#8A0194).

What colors go well with #97029F?

#97029F pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #0AA202. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #97029F below.

Is #97029F good for buttons?

#97029F works well for buttons and highlights, but use white text on #97029F — black text only reaches 2.83:1, below the 4.5:1 needed for normal-size labels.

Is #97029F the same as CSS darkmagenta?

No — #97029F is not the CSS named color darkmagenta, but darkmagenta (#8B008B) is the closest CSS named color.

#97029F Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #97029F

Not just a swatch — here's how #97029F works with other colors. Named schemes with #97029F in its natural role, and a note on why the supporting colors balance it.

Berry & Cream Lead · 5 colors

Lead #97029F Surface #F5E6D7 Anchor #5D203D Accent #E6C2C6 Secondary #332B2E

Mauveine sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Tech Product Signal · 5 colors

Signal #97029F Surface #14161A Highlight #F4F6F8 Secondary #5C6573 Accent #B94ABF

Mauveine is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Mauveine.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #97029F Secondary #9F76A0 Support #9C9087 Ink #18140F

Mauveine is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Mauveine carrying the quiet middle.

Sunset Warmth Glow · 5 colors

Glow #97029F Secondary #E86C64 Accent #F19643 Anchor #5A3A54 Surface #F6E8D7

Mauveine glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Vintage Leather Lead · 5 colors

Lead #97029F Secondary #7D472E Surface #ECD8C1 Accent #34524A Anchor #592234

Mauveine plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Build a working theme in the generator →

Color Lab

How #97029F actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 55/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 28/100

Low

Firm and assertive — carries weight and contrast.

Depth 57/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 20/100

Low

Clean and current — no dusty, aged cast.

Luxury 51/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 86/100

Very high

Bold and ownable — memorable as a primary brand color.

UI accent fit 73/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 9/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 75/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #97029F

For UI

For branding

For interior

For fashion

People also use #97029F with

Han Purple Cranberry Forest Green Gainsboro Byzantium

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 7.4:1. Use

Subtle surface Use #F2C4F5 for cards and hover fills. Tint 80

Avoid beside #A20274 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #97029F at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #97029F;
  --color-base-rgb: 151 2 159;
  --color-base-oklch: oklch(48.0% 0.223 325.6);
  --color-50: #FEF0FE;
  --color-100: #FBD8FD;
  --color-200: #F8B1FC;
  --color-300: #F178F7;
  --color-400: #E248EA;
  --color-500: #C824D1;
  --color-600: #98249E;
  --color-700: #6B206F;
  --color-800: #461948;
  --color-900: #2B112C;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  mauveine: {
    50: '#FEF0FE',
    100: '#FBD8FD',
    200: '#F8B1FC',
    300: '#F178F7',
    400: '#E248EA',
    500: '#C824D1',
    600: '#98249E',
    700: '#6B206F',
    800: '#461948',
    900: '#2B112C',
  },
}

$base: #97029F;
$base-ink: #FFFFFF;
$base-50: #FEF0FE;
$base-100: #FBD8FD;
$base-200: #F8B1FC;
$base-300: #F178F7;
$base-400: #E248EA;
$base-500: #C824D1;
$base-600: #98249E;
$base-700: #6B206F;
$base-800: #461948;
$base-900: #2B112C;
$base-hover: #7B0181;
$base-subtle: #EEA4F2;

{
    "color": {
        "base": {
            "value": "#97029F",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF0FE",
                "type": "color"
            },
            "100": {
                "value": "#FBD8FD",
                "type": "color"
            },
            "200": {
                "value": "#F8B1FC",
                "type": "color"
            },
            "300": {
                "value": "#F178F7",
                "type": "color"
            },
            "400": {
                "value": "#E248EA",
                "type": "color"
            },
            "500": {
                "value": "#C824D1",
                "type": "color"
            },
            "600": {
                "value": "#98249E",
                "type": "color"
            },
            "700": {
                "value": "#6B206F",
                "type": "color"
            },
            "800": {
                "value": "#461948",
                "type": "color"
            },
            "900": {
                "value": "#2B112C",
                "type": "color"
            }
        }
    }
}