#970B2C is a mid-toned, warm red-orange. On the Color Lab it reads quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #970B2C works with other colors. Named schemes with #970B2C in its natural role, and a note on why the supporting colors balance it.
This palette keeps Carmine as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Carmine anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Carmine plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Carmine sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Carmine is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Carmine carrying the quiet middle.
How #970B2C actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #970B2C at work across the surfaces designers actually ship.
:root {
--color-base: #970B2C;
--color-base-rgb: 151 11 44;
--color-base-oklch: oklch(43.3% 0.167 17.7);
--color-50: #FEF0F4;
--color-100: #FDD8E1;
--color-200: #F9B3C4;
--color-300: #EF809A;
--color-400: #E05273;
--color-500: #C62F52;
--color-600: #962B44;
--color-700: #6A2535;
--color-800: #451C25;
--color-900: #2A1318;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
carmine: {
50: '#FEF0F4',
100: '#FDD8E1',
200: '#F9B3C4',
300: '#EF809A',
400: '#E05273',
500: '#C62F52',
600: '#962B44',
700: '#6A2535',
800: '#451C25',
900: '#2A1318',
},
}
$base: #970B2C; $base-ink: #FFFFFF; $base-50: #FEF0F4; $base-100: #FDD8E1; $base-200: #F9B3C4; $base-300: #EF809A; $base-400: #E05273; $base-500: #C62F52; $base-600: #962B44; $base-700: #6A2535; $base-800: #451C25; $base-900: #2A1318; $base-hover: #790923; $base-subtle: #EDA9B9;
{
"color": {
"base": {
"value": "#970B2C",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0F4",
"type": "color"
},
"100": {
"value": "#FDD8E1",
"type": "color"
},
"200": {
"value": "#F9B3C4",
"type": "color"
},
"300": {
"value": "#EF809A",
"type": "color"
},
"400": {
"value": "#E05273",
"type": "color"
},
"500": {
"value": "#C62F52",
"type": "color"
},
"600": {
"value": "#962B44",
"type": "color"
},
"700": {
"value": "#6A2535",
"type": "color"
},
"800": {
"value": "#451C25",
"type": "color"
},
"900": {
"value": "#2A1318",
"type": "color"
}
}
}
}