#97117F is a mid-toned, warm rose. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #97117F works with other colors. Named schemes with #97117F in its natural role, and a note on why the supporting colors balance it.
Dark Magenta glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Dark Magenta sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Dark Magenta anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Dark Magenta plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Dark Magenta is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Dark Magenta carrying the quiet middle.
How #97117F actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #97117F at work across the surfaces designers actually ship.
:root {
--color-base: #97117F;
--color-base-rgb: 151 17 127;
--color-base-oklch: oklch(46.6% 0.194 337.5);
--color-50: #FEF1FC;
--color-100: #FCD9F6;
--color-200: #F7B6EB;
--color-300: #EB84D8;
--color-400: #DB57C3;
--color-500: #C134A7;
--color-600: #932F80;
--color-700: #68275C;
--color-800: #441D3D;
--color-900: #291425;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
dark-magenta: {
50: '#FEF1FC',
100: '#FCD9F6',
200: '#F7B6EB',
300: '#EB84D8',
400: '#DB57C3',
500: '#C134A7',
600: '#932F80',
700: '#68275C',
800: '#441D3D',
900: '#291425',
},
}
$base: #97117F; $base-ink: #FFFFFF; $base-50: #FEF1FC; $base-100: #FCD9F6; $base-200: #F7B6EB; $base-300: #EB84D8; $base-400: #DB57C3; $base-500: #C134A7; $base-600: #932F80; $base-700: #68275C; $base-800: #441D3D; $base-900: #291425; $base-hover: #790D65; $base-subtle: #EBADDF;
{
"color": {
"base": {
"value": "#97117F",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1FC",
"type": "color"
},
"100": {
"value": "#FCD9F6",
"type": "color"
},
"200": {
"value": "#F7B6EB",
"type": "color"
},
"300": {
"value": "#EB84D8",
"type": "color"
},
"400": {
"value": "#DB57C3",
"type": "color"
},
"500": {
"value": "#C134A7",
"type": "color"
},
"600": {
"value": "#932F80",
"type": "color"
},
"700": {
"value": "#68275C",
"type": "color"
},
"800": {
"value": "#441D3D",
"type": "color"
},
"900": {
"value": "#291425",
"type": "color"
}
}
}
}