#97151B is a mid-toned, warm orange. On the Color Lab it reads organic and grounded, quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #97151B works with other colors. Named schemes with #97151B in its natural role, and a note on why the supporting colors balance it.
This palette keeps Carmine as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Carmine anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Carmine plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Carmine sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Carmine is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Carmine carrying the quiet middle.
How #97151B actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #97151B at work across the surfaces designers actually ship.
:root {
--color-base: #97151B;
--color-base-rgb: 151 21 27;
--color-base-oklch: oklch(43.6% 0.163 25.7);
--color-50: #FEF1F2;
--color-100: #FBDADC;
--color-200: #F5B7BA;
--color-300: #E9878B;
--color-400: #D85A60;
--color-500: #BD373E;
--color-600: #903236;
--color-700: #66292C;
--color-800: #431E20;
--color-900: #291415;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
carmine: {
50: '#FEF1F2',
100: '#FBDADC',
200: '#F5B7BA',
300: '#E9878B',
400: '#D85A60',
500: '#BD373E',
600: '#903236',
700: '#66292C',
800: '#431E20',
900: '#291415',
},
}
$base: #97151B; $base-ink: #FFFFFF; $base-50: #FEF1F2; $base-100: #FBDADC; $base-200: #F5B7BA; $base-300: #E9878B; $base-400: #D85A60; $base-500: #BD373E; $base-600: #903236; $base-700: #66292C; $base-800: #431E20; $base-900: #291415; $base-hover: #7A1116; $base-subtle: #EAAFB2;
{
"color": {
"base": {
"value": "#97151B",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F2",
"type": "color"
},
"100": {
"value": "#FBDADC",
"type": "color"
},
"200": {
"value": "#F5B7BA",
"type": "color"
},
"300": {
"value": "#E9878B",
"type": "color"
},
"400": {
"value": "#D85A60",
"type": "color"
},
"500": {
"value": "#BD373E",
"type": "color"
},
"600": {
"value": "#903236",
"type": "color"
},
"700": {
"value": "#66292C",
"type": "color"
},
"800": {
"value": "#431E20",
"type": "color"
},
"900": {
"value": "#291415",
"type": "color"
}
}
}
}