#97259B is a mid-toned, temperate pink. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #97259B works with other colors. Named schemes with #97259B in its natural role, and a note on why the supporting colors balance it.
Mauveine sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Mauveine glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Mauveine anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Mauveine plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Mauveine is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Mauveine carrying the quiet middle.
How #97259B actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #97259B at work across the surfaces designers actually ship.
:root {
--color-base: #97259B;
--color-base-rgb: 151 37 155;
--color-base-oklch: oklch(49.4% 0.198 326.6);
--color-50: #FCF2FC;
--color-100: #F7DDF8;
--color-200: #EDBDEF;
--color-300: #DC90DF;
--color-400: #C867CB;
--color-500: #AD45B0;
--color-600: #843B87;
--color-700: #5E2F60;
--color-800: #3E223F;
--color-900: #261627;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
mauveine: {
50: '#FCF2FC',
100: '#F7DDF8',
200: '#EDBDEF',
300: '#DC90DF',
400: '#C867CB',
500: '#AD45B0',
600: '#843B87',
700: '#5E2F60',
800: '#3E223F',
900: '#261627',
},
}
$base: #97259B; $base-ink: #FFFFFF; $base-50: #FCF2FC; $base-100: #F7DDF8; $base-200: #EDBDEF; $base-300: #DC90DF; $base-400: #C867CB; $base-500: #AD45B0; $base-600: #843B87; $base-700: #5E2F60; $base-800: #3E223F; $base-900: #261627; $base-hover: #7A1E7D; $base-subtle: #E4BAE6;
{
"color": {
"base": {
"value": "#97259B",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FCF2FC",
"type": "color"
},
"100": {
"value": "#F7DDF8",
"type": "color"
},
"200": {
"value": "#EDBDEF",
"type": "color"
},
"300": {
"value": "#DC90DF",
"type": "color"
},
"400": {
"value": "#C867CB",
"type": "color"
},
"500": {
"value": "#AD45B0",
"type": "color"
},
"600": {
"value": "#843B87",
"type": "color"
},
"700": {
"value": "#5E2F60",
"type": "color"
},
"800": {
"value": "#3E223F",
"type": "color"
},
"900": {
"value": "#261627",
"type": "color"
}
}
}
}