#97265F is a mid-toned, warm red. On the Color Lab it reads clean and engineered. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #97265F works with other colors. Named schemes with #97265F in its natural role, and a note on why the supporting colors balance it.
Cranberry anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Cranberry plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Cranberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
This palette keeps Cranberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Cranberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cranberry carrying the quiet middle.
How #97265F actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #97265F at work across the surfaces designers actually ship.
:root {
--color-base: #97265F;
--color-base-rgb: 151 38 95;
--color-base-oklch: oklch(46.5% 0.157 354.3);
--color-50: #FCF2F7;
--color-100: #F8DEEB;
--color-200: #EFBED6;
--color-300: #DE91B8;
--color-400: #CB6799;
--color-500: #AF467A;
--color-600: #863C61;
--color-700: #602F47;
--color-800: #3F2230;
--color-900: #27161F;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
cranberry: {
50: '#FCF2F7',
100: '#F8DEEB',
200: '#EFBED6',
300: '#DE91B8',
400: '#CB6799',
500: '#AF467A',
600: '#863C61',
700: '#602F47',
800: '#3F2230',
900: '#27161F',
},
}
$base: #97265F; $base-ink: #FFFFFF; $base-50: #FCF2F7; $base-100: #F8DEEB; $base-200: #EFBED6; $base-300: #DE91B8; $base-400: #CB6799; $base-500: #AF467A; $base-600: #863C61; $base-700: #602F47; $base-800: #3F2230; $base-900: #27161F; $base-hover: #791E4B; $base-subtle: #E5B9CF;
{
"color": {
"base": {
"value": "#97265F",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FCF2F7",
"type": "color"
},
"100": {
"value": "#F8DEEB",
"type": "color"
},
"200": {
"value": "#EFBED6",
"type": "color"
},
"300": {
"value": "#DE91B8",
"type": "color"
},
"400": {
"value": "#CB6799",
"type": "color"
},
"500": {
"value": "#AF467A",
"type": "color"
},
"600": {
"value": "#863C61",
"type": "color"
},
"700": {
"value": "#602F47",
"type": "color"
},
"800": {
"value": "#3F2230",
"type": "color"
},
"900": {
"value": "#27161F",
"type": "color"
}
}
}
}