What color is #97669A?

#97669A is a medium, muted purple. In RGB it is rgb(151, 102, 154), and in HSL hsl(297, 20%, 50%).

Is #97669A accessible as text?

On white, #97669A has a contrast ratio of 4.48:1 (fails WCAG AA for body text); on black it is 4.68:1 (passes). For text placed on #97669A, use black for the best readability.

What is the closest Tailwind color to #97669A?

The nearest Tailwind CSS token is mauve-500 (#79697B).

What colors go well with #97669A?

#97669A pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #699966. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #97669A below.

Is #97669A good for buttons?

#97669A works well for buttons and highlights, but use black text on #97669A — white text only reaches 4.48:1, below the 4.5:1 needed for normal-size labels.

Is #97669A the same as CSS slategray?

No — #97669A is not the CSS named color slategray, but slategray (#708090) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#97669A Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #97669A

Not just a swatch — here's how #97669A works with other colors. Named schemes with #97669A in its natural role, and a note on why the supporting colors balance it.

Berry & Cream Lead · 5 colors

Lead #97669A Surface #F5E6D7 Anchor #5D203D Accent #E6C2C6 Secondary #332B2E

Mauve Taupe sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Vintage Leather Lead · 5 colors

Lead #97669A Secondary #7D472F Surface #ECD8C1 Accent #345249 Anchor #592234

Mauve Taupe plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Modern Café Dominant · 5 colors

Dominant #97669A Anchor #3B2922 Surface #F2E2D1 Accent #9D9362 Secondary #3C3833

Mauve Taupe anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #97669A Secondary #B09EB1 Support #9C9087 Ink #18140F

Mauve Taupe is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Mauve Taupe carrying the quiet middle.

Tech Product Signal · 5 colors

Signal #97669A Surface #14161A Highlight #F4F6F8 Secondary #5C6573 Accent #BA8CBD

Mauve Taupe is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Mauve Taupe.

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Color Lab

How #97669A actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 52/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 49/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 42/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 2/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 75/100

High

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 49/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 26/100

Low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 88/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 31/100

Low

Usable as a tinted surface in measured doses.

Print safety 89/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #97669A

For UI

For branding

For interior

For fashion

People also use #97669A with

Cool Gray Mauve Taupe Russian Green Gainsboro Eggplant

UI roles & guardrails

Primary action Too mid-tone for a filled button — darken for the fill. AA Large

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 4.5:1. Use

Subtle surface Use #E9E2E9 for cards and hover fills. Tint 80

Avoid beside #99668B — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #97669A at work across the surfaces designers actually ship.

Website / UI

Northwind Sign up

Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #97669A;
  --color-base-rgb: 151 102 154;
  --color-base-oklch: oklch(58.0% 0.096 324.7);
  --color-50: #F9F6F9;
  --color-100: #EEE6EF;
  --color-200: #DECEDE;
  --color-300: #C3ABC5;
  --color-400: #A888AA;
  --color-500: #8A698C;
  --color-600: #6C546D;
  --color-700: #4F3F4F;
  --color-800: #352C35;
  --color-900: #211C21;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  mauve-taupe: {
    50: '#F9F6F9',
    100: '#EEE6EF',
    200: '#DECEDE',
    300: '#C3ABC5',
    400: '#A888AA',
    500: '#8A698C',
    600: '#6C546D',
    700: '#4F3F4F',
    800: '#352C35',
    900: '#211C21',
  },
}

$base: #97669A;
$base-ink: #141310;
$base-50: #F9F6F9;
$base-100: #EEE6EF;
$base-200: #DECEDE;
$base-300: #C3ABC5;
$base-400: #A888AA;
$base-500: #8A698C;
$base-600: #6C546D;
$base-700: #4F3F4F;
$base-800: #352C35;
$base-900: #211C21;
$base-hover: #78527A;
$base-subtle: #DED3DF;

{
    "color": {
        "base": {
            "value": "#97669A",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F9F6F9",
                "type": "color"
            },
            "100": {
                "value": "#EEE6EF",
                "type": "color"
            },
            "200": {
                "value": "#DECEDE",
                "type": "color"
            },
            "300": {
                "value": "#C3ABC5",
                "type": "color"
            },
            "400": {
                "value": "#A888AA",
                "type": "color"
            },
            "500": {
                "value": "#8A698C",
                "type": "color"
            },
            "600": {
                "value": "#6C546D",
                "type": "color"
            },
            "700": {
                "value": "#4F3F4F",
                "type": "color"
            },
            "800": {
                "value": "#352C35",
                "type": "color"
            },
            "900": {
                "value": "#211C21",
                "type": "color"
            }
        }
    }
}

Palettes built on #97669A

Color Lab

Pairs with #97669A

UI roles & guardrails

In real applications

Scales

Every model

Export